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Advertising, B.Sc.

  • Application Deadline
  • 48 months
    Duration
University rank #501 (WUR) Moscow, ID, United States
Advertising is everywhere. In this Advertising program from University of Idaho, you will develop a versatile set of skills to be successful in this evolving media landscape. Advertising students learn to write, create, sell, schedule and produce media messages to promote products and services. 
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Overview

From billboards to television to social media, advertising is everywhere. Some ads are funny. Some are serious. And some are simply informational. Whether they make us laugh, cry or turn the channel, most advertising aims at doing two things: to tell you about a product or service; and to influence you to buy it.

In today’s evolving media landscape, advertising professionals must be more creative and strategic than ever. In this program, you will develop a versatile set of skills in writing, promotion, business, marketing, graphic design and digital media. You will study all aspects of advertising, from concept development to production to media planning and buying.

As an advertising major, you will have the chance to practice your skills and create advertising campaigns for real-world clients.

This Advertising program from University of Idaho could be a good fit if you:

  • Are a creative thinker
  • Like graphic design, writing, and/or social media
  • Are a good problem solver
  • Have strong communication skills
  • Like working in a fast-paced environment

Career Outcomes

With this degree, you may become a/an:

  • Advertising agency executive
  • Sales representative
  • Branding manager
  • Account manager
  • Marketing and communication specialist
  • Promotions manager
  • Public relations specialist
  • Creative director
  • Integrated marketing specialist
  • Political consultant or campaign manager
  • Copywriter

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Media and Society
  • Media Writing
  • Mass Media Ethics
  • Media Campaign Strategy
  • Multimedia Storytelling
  • Global Media

English Language Requirements

  • Minimum required score:

    70

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test

Academic Requirements

You need the following GPA score:

Required score: 2.5

Applicants for graduate programs must have the equivalent of a bachelor’s degree with a minimum GPA equivalent to 2.5 on a US 4.0 grading scale. Admitted applicants typically have an undergraduate GPA of or better on a 4.0 scale. No exam grade should be lower than 4.5 (European grade scale) or D (American grade scale).

Your GPA (Grade Point Average) is calculated using the grades that you received in each course, and is determined by the points assigned to each grade (e.g. for the US grading scale from A-F).

General Requirements

  • Undergraduate applicants who have no previous work at the post-secondary level must have at least a 2.5 grade point average (on a 4.0 scale) from a secondary school. Students must also meet the criteria for admission to university level study in their home country.

Tuition Fee

  • International

    27540 USD/year
    Tuition Fee
    Based on the original amount of 27540 USD per year and a duration of 48 months.
  • National

    8304 USD/year
    Tuition Fee
    Based on the original amount of 8304 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Moscow

  • 750 - 1100 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

The College of Letters, Arts and Social Sciences provides annual scholarship awards totaling approximately $815,000.

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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