Overview

About Public Relations at Temple University

In our Public Relations bachelor’s degree program, students learn to develop strategies to advise organizations in matters of social responsibility and influencing public opinion. From basic writing skills to drafting strategic campaigns, evaluating legal and ethical considerations to managing technology’s impact on the field, our degree program provides students with the knowledge and skills for public relations (PR) success now and in the future.

Public relations is the strategic use of communication to establish, build and maintain mutually beneficial relationships between organizations and their publics. Unlike marketing and advertising, PR uses integrated communication—including publicity, advertising, social media and original storytelling—to uniquely communicate important issues, opportunities, problems and their solutions to targeted audiences. Students in our Public Relations bachelor’s degree program learn to assess situations and determine, create and communicate strategic messages to build beneficial relationships among a wide variety of organizations and their diverse constituents.

In our program, you will learn theories that affect how today’s public relations is practiced and develop the knowledge base and the foundational PR skills of critical thinking, speaking and writing. Our classes will give you access to some of the latest industry-standard communication tools, enabling you to earn certifications and gain the technical skills today’s employers value and need, including data analytics, search engine optimization and social media marketing. Upon mastering those skills, you will

design, develop and evaluate campaigns;
learn how to manage client expectations as well as the ethical and legal implications of your work;
produce campaign materials that rely on original research, promotional materials, and social and traditional media techniques; and
strengthen your public speaking, team and leadership skills.

As a Public Relations BA graduate, you will be prepared to apply your expertise in entry-level positions in agency, corporate, government and nonprofit spaces. Using data analytics, promotions, relationship building and creative strategic messaging, you will be able to communicate effectively to ethically influence attitudes, behaviors and bring about positive change among key target audiences.

Programme Structure

Courses include:

Audience Analytics for PR
Crisis Communication
Diversity in Public Relations
Law and Ethics in PR
Leading Groups and Team Building
PR Writing
Public Relations Portfolio

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-24 00:00:00
- Apply before 2026-06-30 00:00:00
Starting 2027-01-11 00:00:00
- Apply before 2026-11-01 00:00:00

Language

English

Duolingo English Test

110

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Philadelphia, United States

Disciplines

Public Relations View 323 other Bachelors in Public Relations in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Application Essay

Extracurricular Activities

Letters of Recommendation

Standardized Test Scores

Transcripts

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

37032 USD / year

≈ 37032 USD / year
Out-of-State

37032 USD / year

≈ 37032 USD / year
Domestic

Applies to you

In-State

21360 USD / year

≈ 21360 USD / year

Living costs

Philadelphia

United States

1313 - 2284 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Public Relations.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

About Public Relations at Temple University

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Philadelphia

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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