B.Sc. On Campus

Marketing and Communication

University of Pennsylvania

48 months
54652 USD/year
54652 USD/year
Tuition fee
Apply date
Start date


Students in this Marketing and Communication dual concentration at the University of Pennsylvania will augment their understanding of the core concepts taught in their marketing courses and will be better prepared for employment or graduate study.


Key facts:

  • Whether in advertising, the development of web-based initiatives, or in the conduct of market research, marketing professionals must understand the communication process and the most effective methods of conveying information. 
  • The dual concentration in Marketing and Communication allows Wharton students who are concentrating in marketing to take four courses in the Annenberg School of Communication and to have this cluster of courses recognized on their transcript as a second concentration. Students who wish to pursue a second concentration in communication must first declare a primary concentration in marketing. The concentration in communication may not be used as a primary or sole concentration.
  • Students at the University of Pennsylvania are strongly encouraged to declare the dual concentration no later than the first semester of their junior year to ensure that they will be able to enroll in the necessary courses to complete the program.

Programme Structure

Courses include:

  • Critical Approaches to Popular Culture
  • Communication Behavior
  • Media Industries and Society
  • Strategic Cost Analysis
  • Managerial Economics
  • Corporate Finance
  • Monetary Economics and the Global Economy

Key information


  • Full-time
    • 48 months

Start dates & application deadlines


120 alternative credits


On Campus

Academic requirements

We are not aware of any academic requirements for this programme.

Other requirements

General requirements

  • Common Application or Coalition Application & Penn-specific Essay
  • Official High School Transcript
  • School Report
  • Counselor Recommendation
  • Academic Teacher Evaluations (2)
  • Early Decision Agreement (only if applying for Early Decision)
  • Mid-Year Report
  • Final Report
  • SAT or ACT
  • English language proficiency

Tuition Fee

To alway see correct tuition fees
  • International

    54652 USD/year
    Tuition Fee
    Based on the tuition of 54652 USD per year during 48 months.
  • National

    54652 USD/year
    Tuition Fee
    Based on the tuition of 54652 USD per year during 48 months.

Living costs for Philadelphia

1313 - 2284 USD /month
Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.


Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Our partners

Marketing and Communication
University of Pennsylvania


Go to your profile page to get personalised recommendations!