Overview

The Marketing and Graphic Design programme at the University of Minnesota provides a sophisticated blend of creative artistry and strategic business intelligence. This interdisciplinary degree allows students to develop high-demand skills by combining the analytical rigour of marketing with the technical expertise of graphic design. Participants learn to create compelling visuals that solve complex business problems and promote products effectively.

Students benefit from a collaborative educational environment supported by both the Labovitz School of Business and Economics and the College of Arts, Humanities, and Social Sciences. This partnership ensures a comprehensive curriculum that covers everything from conceptual thinking and typography to market research and implementation.

Why Marketing and Graphic Design at University of Minnesota?

This programme stands as one of the first of its kind in the United States, offering a rare dual focus that is highly valued in the modern corporate landscape. Students gain significant hands-on experience using industry-standard design software and tools. The university provides exceptional networking opportunities through LSBE Company Days and the specialised Passport Program, which focuses on professional readiness and soft skill development.

The institution also hosts a dedicated in-house internship programme. A full-time director manages over 200 annual placements, connecting students with prestigious organisations such as 3M, Google, Target, and Land O’Lakes. Furthermore, the Marketing and Graphic Design Club offers a vibrant community where students participate in professional portfolio reviews and engage with guest speakers from the creative industries.

Tuition Fee Breakdown

International fee: USD 20950 per year
National fee: USD 20950 per year
Local fee: USD 15200 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum integrates core business principles with advanced design techniques. Modules may include:

Marketing Strategy
Graphic Design
Typography
Visual Communication
Conceptual Thinking
Business Practices
Imagery
Marketing Research

Careers with Marketing and Graphic Design

Graduates are well-prepared for diverse roles that require both aesthetic sensibility and commercial awareness. The interdisciplinary nature of the degree opens doors to various sectors, including corporate marketing departments, advertising agencies, and digital design firms. Alumni often secure positions in high-growth areas where visual storytelling and brand strategy intersect.

Common career paths for graduates include:

Social Media & Digital Marketing
Sports Marketing
Advertising & Brand Strategy
Web Development & Design
Digital Communications
Public Relations

Programme Structure

Courses include:

Financial Accounting

Economics: Macro

The Legal Environment

Design Technology

Typography

Marketing

Corporate Finance

Organizational Behavior and Management

Business Communication

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-09-08 00:00:00
- Apply before 2027-01-01 00:00:00

Language

English

Duolingo English Test

105

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Credits

120 SCH

Delivered

On Campus

Campus Location

Duluth, United States

Disciplines

Marketing Graphic Design View 608 other Bachelors in Graphic Design in United States

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Academic requirements

GPA

Required

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

High school transcript(s). Unofficial transcripts are sufficient for currently enrolled students who have not graduated.

Senior year (12th grade) course schedule, if not included on the transcript.

If applicable, college or university transcript(s). Unofficial transcripts are sufficient for currently enrolled students.

ACT/SAT scores (optional)

Grade trends and academic rigor

Personal Statement

Specific courses taken

Submit a one-time $50 non-refundable application fee.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

20950 USD / year

≈ 20950 USD / year
Out-of-State

20950 USD / year

≈ 20950 USD / year
Domestic

Applies to you

In-State

15200 USD / year

≈ 15200 USD / year

Additional Details

International: the cost includes tuition and fees and is for last year. Costs are calculated differently due to visa requirements.

Living costs

Duluth

United States

965 - 1380 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing and Graphic Design.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Duluth

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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