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Marketing, B.S.B.

  • Application Deadline
  • 48 months
    Duration
University rank #79 (WUR) Minneapolis, MN, United States
Marketing at University of Minnesota is about understanding customers. Marketers create, communicate, and deliver value with the goal of satisfying customers’ needs. 
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Overview

Marketers include puzzle-solvers, data scientists, consumer psychologists, and inspired innovators.

  • Marketers are investigative, identifying unfulfilled needs and desires.
  • Marketers are analytically-driven, quantifying the size of markets and potential for profits.
  • Marketers are strategic, pinpointing how a company can win in a competitive environment.
  • Marketers are creative, designing and promoting appealing products and services.

Job opportunities in marketing include product or brand management, consulting, customer insights, analyzing markets, sales and business development, and advertising and media communications.

Career

Marketing professionals from University of Minnesota may work in sales careers where they build relationships with customers and clients, understand how to price products, research competitors, and present information to customers to persuade them to buy. Other marketing professionals may specialize in brand management where they create, manage, and promote a specific brand or product line. They must know why consumers buy the things they do, what types of advertising is effective, and who the target market is. Another category of marketing professionals focuses on market research where conducting surveys, researching buying trends, and studying the effectiveness of advertising campaigns is typical.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Principles of Marketing
  • Human Resource Management and Industrial Relations
  • Managerial Accounting in Argentina and Chile

English Language Requirements

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

    Get a free IELTS practice test
  • Minimum required score:

    79

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

    Schedule TOEFL®
  • Minimum required score:

    59

    PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. Delivered and marked by computer, it reports on a scale between 10 and 90.

General Requirements

  • Completed Application for Admission
  • $55 U.S. nonrefundable application fee
  • High school (9th-12th grade) courses and grades (Required)
  • English proficiency test scores (Required)
  • ACT and/or SAT scores (Optional)

Tuition Fee

  • International

    33330 USD/year
    Tuition Fee
    Based on the original amount of 33330 USD per year and a duration of 48 months.
  • National

    33330 USD/year
    Tuition Fee
    Based on the original amount of 33330 USD per year and a duration of 48 months.
  • In-State

    15104 USD/year
    Tuition Fee
    Based on the original amount of 15104 USD per year and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Living costs for Minneapolis

  • 1130 - 2050 USD/month
    Living Costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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