Overview

These businesses are realizing that as the digital universe expands, they can connect with their respective clients and fan bases in a much more intimate way than has ever been possible. Because of this, the sports-business industry has a universal need for creative professionals who understand and utilize technology and are able to communicate the information derived from it. The Sports Marketing & Media curriculum provides opportunities for you to contribute to the new demands of the evolving field of sports business, particularly from a position where digital art, design, communication, distribution, and marketing intersect. This curriculum will also provide you with a fundamental understanding of how marketing and content creation are becoming more integrated into the everyday operations of sports businesses. Furthermore, the curriculum provides practical, real-time opportunities for you to create, distribute, and market content, and includes topics such as social-media marketing, sports-business models, mobile technology, sports sales and sponsorships, intellectual property, and leadership and organizational behavior. This collaborative, project-based curriculum culminates with you creating and producing a targeted sports-business proposal for a self-selected company such as a team, league, university, or marketer.

Objective of the Sports Marketing and Media (Online) programme at Full Sail University

Bachelor's Objective The objective of the Sports Marketing & Media Bachelor of Science degree programme is to help you develop and refine skills in marketing and technology, which will be valuable for all forms of engagement—communication, revenue generation, event operations, marketing, and business development—within the field of sports business. The degree programme focuses on ways that you can maximize the connection between fans, teams, brands, and athletes, and you will learn how to utilize the principles of marketing in a sports-specific context while implementing original content on multiple platforms. Completing the Sports Marketing & Media Bachelor of Science degree programme will enable you to pursue new and emerging entry-level professional pathways in the field of sports business, including positions such as sports event coordinator, sports sales associate, client relations supervisor, live events marketing manager, media content producer, and many more.

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Programme Structure

Courses include:

Creative Presentation

Psychology of Play

Business in the Entertainment and Media Industries

English Composition

Marketing

Storytelling for Marketing

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Key information

Duration

Part-time
- 13 months

Start dates & application deadlines

You can apply for and start this programme anytime.

More details

Classes begin monthly for most programs, so you can apply anytime and start on the date that works best for you.

Language

English

TOEFL^® IBT

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PTE Academic

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IELTS

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Credits

120 SCH

Delivered

Online

Campus Location

Winter Park, United States

Disciplines

Sports Management Media Studies & Mass Media View 75 other Bachelors in Sports Management in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

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PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Interview with Admissions Representative

Seat deposit of $200.00 (campus degrees only)

High school/secondary school transcript (required for undergraduate degree programs)

University or college transcripts accompanied by a third-party evaluation (for graduate programs or transfer credits)

Verification of language proficiency if your native language is not English

Financial guarantee

Copy of Government identification (passport or government-issued I.D.)

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

61384 USD / year

≈ 61384 USD / year
Out-of-State

61384 USD / year

≈ 61384 USD / year
Domestic

Applies to you

In-State

61384 USD / year

≈ 61384 USD / year

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Sports Marketing and Media (Online).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Objective of the Sports Marketing and Media (Online) programme at Full Sail University

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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