Overview

Through hands-on learning and strong regional partnerships, you’ll graduate ready to lead in this exciting and growing field.

Within the Hospitality and Tourism Management - Hospitality Leadership course at East Tennessee State University you'll gain expertise in customer experience and operations, along with business core principles like finance, analytics, marketing, and human resources.

What Can You Do with a B.B.A in Hospitality and Tourism?

Recreation and Events

Design memorable travel experiences through resort and lodging management

Manage events that stay with people long after, with lasting memories

Bring festivals and attractions to life through learned management and leadership

Food and Beverage

Bring exciting tastes all under one roof through food and beverage management

Work with suppliers to ensure all the details come together

Watch a team develop through recruiting and training of staff

Tourism and Destination Leadership

Support and grow cultural and tourism-driven communities

Direct and grow convention and visitor bureaus, leveraging local resources

Forge your own path with hospitality entrepreneurship

Emerging Career Paths

Combine analytics with tourism as a revenue management analyst

Develop specialized occasions as an experience designer

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Programme Structure

Courses include:

Hospitality and Tourism Managemen

Talent Acquisition & Staffing

Strategic Hospitality Revenue & Operations Management

Customer Relationship Management

Organizational Development and Change

Leading Teams and Organizations: Culture, Communication, and Change

Check out the full curriculum

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Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-19 00:00:00
- Apply before 2026-11-01 00:00:00 , International
- Apply before 2027-01-14 00:00:00 , National
Starting 2027-08-23 00:00:00
- Apply before 2027-07-01 00:00:00 , International
- Apply before 2027-08-19 00:00:00 , National

Language

English

Duolingo English Test

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TOEFL^® IBT

3.5

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PTE Academic

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IELTS

5.5

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Johnson City, United States

Disciplines

Hospitality Management Tourism & Leisure Leadership View 506 other Bachelors in Leadership in United States

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Academic requirements

GPA

2.3

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

3.5

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

5.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

The first step to apply is to submit an online application and pay the required $35 application fee.

Students in certain countries who will be studying on F-1 or J-1 visas are required to submit English proficiency scores.

For first-time freshman applicants, official high school transcripts are required. Transfer applicants must send transcripts from every post-secondary institution that has been attended.

All Freshmen Students - 2.3 GPA

Make sure you meet all requirements

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

39180 USD / year

≈ 39180 USD / year
Out-of-State

19590 USD / year

≈ 19590 USD / year
Domestic

Applies to you

In-State

15240 USD / year

≈ 15240 USD / year

Additional Details

GA, KY, NC, SC, VA: $540 per credit

Living costs

Johnson City

United States

1017 - 1889 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

About

Overview

What Can You Do with a B.B.A in Hospitality and Tourism?

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Johnson City

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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