Overview

This Professional Sales and Marketing program from Grand Canyon University places a strong emphasis on engagement between customers, prospects, suppliers and internal stakeholders using communication strategies and researched marketing economy.

Designed to expand your marketing skill set and reach your professional potential, the bachelor’s degree in sales and marketing can be a valuable degree to pursue if you're interested in working in the consumer-facing side of business. This includes sales, customer service, management and leading a company’s revenue production.

Qualify for Positions in Small, Medium and Global Corporations Across Diverse Industries

A bachelor’s degree in sales and marketing can build a foundation for the management of sales, operations and marketing. These students work directly with sales staff to create strategies based on business objectives and market trends.

With the leadership skills and knowledge taught in this degree, graduates can position themselves to lead small and medium enterprises toward economic growth. This degree may lead to various jobs in diverse industries, such as:

Advertising and promotions manager
Fundraiser
Fundraising manager
Market research analyst
Marketing manager
Marketing specialist
Postsecondary business teacher
Sales manager

Programme Structure

Courses include:

Organizational Behavior and Management

Customer Engagement

Business Finance

Sales Management

Customer Relationship Management

Digital Marketing and Advertising

Strategic Management

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-01 00:00:00

Apply anytime.
Starting 2027-01-05 00:00:00

Apply anytime.

More details

The university’s rolling admissions policy allows new students to be admitted throughout the year.

Language

English

Credits

120 SCH

Delivered

On Campus, Online

Campus Location

Phoenix, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

GPA

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

To be accepted for admission to Grand Canyon University's (GCU) campus or online undergraduate programs, you must submit acceptable high school or college transcripts to meet the admission requirements

Direct start applicants interested in attending GCU must meet one of the following requirements:

High School Graduate with an Unweighted GPA of 3.0+

High School Graduate with an Unweighted GPA of 2.5+ and Qualifying College Entrance Exam Score
GED and Transcript of All Credit-bearing Coursework

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

16500 USD / year

≈ 16500 USD / year
Out-of-State

16500 USD / year

≈ 16500 USD / year
Domestic

Applies to you

In-State

16500 USD / year

≈ 16500 USD / year

Additional Details

Online fee + $485/ credit

Living costs

Phoenix

United States

900 - 1450 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Professional Sales and Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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