Overview

The B.Sc. in Marketing at Oral Roberts University provides students with a robust foundation in the dynamic world of global commerce and consumer engagement. This degree focuses on blending creative strategy with analytical decision-making to prepare graduates for the evolving demands of the international marketplace.

Why Marketing at Oral Roberts University?

Students enrolled in this programme benefit from a curriculum that emphasises ethical leadership and professional excellence. By integrating theoretical frameworks with practical applications, the course ensures that learners can navigate complex business environments and drive organisational growth through effective communication.

The learning environment fosters critical thinking and innovation, encouraging students to explore the intersection of technology and traditional advertising.

Tuition Fee Breakdown

International fee: USD 36250 per year
National fee: USD 36250 per year
Local fee: USD 36250 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum is designed to cover the core pillars of the industry. Modules may include:

Consumer Behaviour
Marketing Research
Digital Marketing
Strategic Management
Professional Selling
International Marketing
Promotional Strategy
Marketing Analytics

Careers with Marketing

Graduates of this programme are well-positioned for diverse roles within the global business landscape. Many pursue successful careers as brand managers, market research analysts, and digital strategists. The skills acquired during the course allow for flexibility across industries, including retail, technology, and non-profit sectors.

Employment opportunities often extend to advertising agencies and corporate marketing departments where graduates lead promotional campaigns. Additionally, the degree provides a strong foundation for those interested in public relations, social media management, and entrepreneurial ventures in the commercial space.

Programme Structure

Courses include:

Marketing Research
International Marketing
Economics
Consumer Behavior
Business Communications
Sales Management
Financial Management

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-13 00:00:00
- Apply before 2026-12-15 00:00:00 , International
Starting 2027-08-21 00:00:00
- Apply before 2027-05-01 00:00:00 , International

Language

English

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Credits

120 SCH

Delivered

On Campus

Campus Location

Oklahoma City, United States

Disciplines

Marketing View 1059 other Bachelors in Marketing in United States

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Academic requirements

GPA

2.6

English requirements

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Other requirements

General requirements

Application fee
2.6 GPA; 20 ACT; 1030 SAT; 66 CLT
Transcripts

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

36250 USD / year

≈ 36250 USD / year
Out-of-State

36250 USD / year

≈ 36250 USD / year
Domestic

Applies to you

In-State

36250 USD / year

≈ 36250 USD / year

Living costs

Oklahoma City

United States

911 - 1456 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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