Overview

Marketing - Marketing Analytics (Online) is offered by Indiana Wesleyan University. Companies need marketing professionals who understand the customer journey and know how to build top-notch digital experiences that foster positive first impressions.

Key Facts

At IWU, you’ll develop skills that help you manage the essential functions of a marketing department or agency, from leadership methods to the foundations of economics and finance. Dive deeper and focus your studies with the specialization in Marketing Analytics, where you’ll learn how to conduct effective research, utilize data mining strategies, and engage in analytics that help inform your organization’s larger marketing strategy.

Fully online, flexible learning format
Complete the program in as little as one year
Growing career field with job opportunities across both for-profit and non-profit sectors

Programme Structure

Courses include:

Management and Leadership

Communication in Business

Applied Technology for Managers

Ethical and Legal Business Concepts

Marketing
International Issues in Business

Key information

Duration

Part-time
- 22 months

Start dates & application deadlines

Starting 2026-06-03 00:00:00

Apply anytime.

Language

English

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TOEFL^® IBT

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IELTS

6.5

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4.9/5 student rating

Credits

120 SCH

Delivered

Online

Campus Location

Marion, United States

Disciplines

Marketing Data Analytics View 202 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Proof of high school graduation or GED certification.
Original transcripts from all previous college or university study at a college or university that is accredited by an accrediting agency recognized by both the U.S. Department of Education (ED) and the Council for Higher Education Accreditation (CHEA).
Prior completion of at least 60 transferable credit hours is required before the student is eligible to start a bachelor's core program.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

29781 USD / year

≈ 29781 USD / year
Out-of-State

29781 USD / year

≈ 29781 USD / year
Domestic

Applies to you

In-State

29781 USD / year

≈ 29781 USD / year

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing - Marketing Analytics (Online).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key Facts

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Scholarships Information

Available Scholarships

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