Overview

Key Facts of Marketing program from Northern Arizona University

The mission of the FCB marketing program is to educate and develop students to be capable of meeting their individual potential, as well as meeting the needs of employers and society. Students of the marketing program will be able to contribute to organizations with knowledge of marketing tactics and strategy for non-profit and for-profit companies. In NAU’s marketing program, students will learn how to develop a marketing plan including:

understanding consumer behavior and the buying process;
conducting market research;
developing communication strategies;
how best to make products and services accessible to customers;
leveraging technology to manage data and improve business decision making

We will foster an environment that allows students to thrive through accessible and knowledgeable faculty, interactions with business professionals, and challenging coursework.

Programme Structure

Student Learning Outcomes:

Marketing Knowledge

Critical Thinking and Problem Solving

Interpersonal and Communication Skills
Levaraging Technology

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-24 00:00:00

Apply anytime.
Starting 2027-01-11 00:00:00

Apply anytime.

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Flagstaff, United States

Disciplines

Marketing View 1060 other Bachelors in Marketing in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

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Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Admission to Northern Arizona University qualifies you for admission into the preprofessional program in The W. A. Franke College of Business. You must meet the following requirements to enter our professional programs:

Complete at least 56 units with a cumulative grade point average (GPA) of 2.0 or better.
Complete the following courses with a grade of “C” or better in each course:
- ACC 205, ACC 255, ACC 256
- ECO 201, ECO 284, ECO 285
- ENG 105
- ISM 120
- MAT 121
Complete six (6) different Pathways experiences (one pathway credit must be the Career Steps online module).
If you have a 2.75 GPA in these courses and have satisfactorily completed Pathways activities designated by The W. A. Franke College of Business, we guarantee your acceptance into our professional program.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

29568 USD / year

≈ 29568 USD / year
Out-of-State

29568 USD / year

≈ 29568 USD / year
Domestic

Applies to you

In-State

11352 USD / year

≈ 11352 USD / year

Living costs

Flagstaff

United States

1010 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

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About

Overview

Key Facts of Marketing program from Northern Arizona University

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Flagstaff

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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