Overview

This program hones students' critical thinking while providing an opportunity to combine marketing and management fundamentals with the sport industry. Graduates of the Sport Marketing program from Midway University will possess a real-world skillset they can apply to the contemporary sport marketing field.

Program Learning Outcomes

Students will evaluate and integrate information across the areas of management and marketing to plan processes and solve issues related to sport communications, merchandising, finances, events, and facilities.
Students will apply ethical practices to the planning and execution of sports marketing efforts to achieve organizational goals with a strong commitment to diversity.
Students will produce effective written and oral communications for specific sport contexts and target audiences.
Students will demonstrate the ability to use critical analysis and reasoning to organize, lead, and evaluate sport marketing efforts.
Students will integrate different perspectives to work collaboratively in a team environment to form new sports marketing ideas, strategies, and conclusions.

Programme Structure

Courses include:

Marketing Communication
Advertising Principles
Public Relations
Digital and Social Media
Media Sales and Analysis
Sociocultural Dimensions in Sport

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2025-08-19 00:00:00
- Apply before 2025-06-01 00:00:00 , International
Starting 2026-01-08 00:00:00
- Apply before 2025-11-01 00:00:00 , International

Language

English

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Credits

120 SCH

Delivered

On Campus, Online

Disciplines

Marketing Sports Management View 1092 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

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Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Midway University and/or in United States, please visit Student Insurance Portal.

Other requirements

General requirements

Complete and submit the international student application online with the non-refundable application fee.

Application fee- A non-refundable application fee of $30 USD

International Processing and Mailing Fee-

Financial guarantee

Academic records

Additional documents- Copy of the photo page of the student’s passport.

Tuition Fee

To always see correct tuition fees

International

26500 USD/year

Tuition Fee

Based on the tuition of 13250 USD per semester during 48 months.
National

26500 USD/year

Tuition Fee

Based on the tuition of 13250 USD per semester during 48 months.
In-State

26500 USD/year

Tuition Fee

Based on the tuition of 13250 USD per semester during 48 months.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Sport Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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