Overview

Nichols College's Sport Marketing and Content Creation program partners with local and national sport organizations like Protein Powerball, Harvard University, and the Connecticut Sun to give you real-world experience developing marketing content and social media plans. In addition to these high-impact opportunities, students study:

Brand Management
Digital Asset Creation
Market Research
Social Media Management
Marketing Activation

Every Sport Marketing & Content Creation major completes at least one internship, gaining valuable hands-on experience and expanding their network—which comes in handy after graduation. Recent students have interned with the Boston Celtics, PawSox, Holy Cross, Boston College and the US Open and earned full-time positions at DraftKings, the Boston Red Sox, and the Connecticut Sun.

Career

Sport Marketing professionals work across all areas of sport including with sport brands, for sport venues, and in collegiate, professional and amateur sport. You might choose to work for a sporting apparel company like Nike, a sport team like the Boston Bruins or you might even work for an individual athlete like Serena Williams. Some career possibilities include:

Content Creation Manager
Digital Consumer Marketing
Social Media
Campaign Specialist
Promotions Manager

In addition, every Nichols College student benefits from our 10,000+ strong alumni network and dedicated Career and Professional Development Center (CPDC). While students often make professional connections through classroom guest speakers and alumni events, there’s also the annual career fair to directly connect students with employers. All together, the Nichols community has a deep specialized focus on professional development and every Bison works to ensure students graduate career-ready.

Programme Structure

Courses include:

Sport Management
Consumer Marketing
Sport Marketing and Fan Engagement
Sport in Society
Sport Law
Sport Event Management
Sport Communication
Sponsorship and Sales
Sport Management Seminar

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2025-08-26 00:00:00
- Apply before 2025-06-25 00:00:00 , International

More details

Applications for full-time undergraduate students are accepted on a rolling basis and decisions are made when applications are complete.

Language

English

IELTS

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Duolingo English Test

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Credits

120 SCH

Delivered

On Campus

Campus Location

Dudley, United States

Disciplines

Marketing Sports Management Digital Marketing View 179 other Bachelors in Digital Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

IELTS

Free IELTS Mock Tests!

PTE Academic

Schedule a PTE test!

TOEFL^® IBT

Schedule TOEFL®

Duolingo English Test

Take A Free Practice Test!

Check IELTS test dates and locations. Book an IELTS test now!

Other requirements

General requirements

Application
Proof of English Proficiency (see English Language Proficiency Requirements)
If seeking a degree, official secondary and (if applicable) post-secondary school transcript(s), translated and evaluated
Declaration of Finances or Notarized Affidavit of Support
Personal statement or essay
One academic letter of recommendation

To demonstrate English proficiency, you must submit at least one of the following:

Minimum TOEFL Score of 72 (ibt)
Minimum IELTs Score of 6
Minimum of 49 on the Pearson Academic PTE
Minimum SAT Verbal/Critical Reading score of 350
Minimum score of 95 on Duolingo ESL
Minimum score of 14 on the ACT English and Reading sections
Interview with a member of the Nichols Admissions Team
Graduation from an accredited, English speaking, non-distance learning secondary school with a college preparatory curriculum
Successful completion of an English Language Program

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Nichols College and/or in United States, please visit Student Insurance Portal.

Tuition Fee

To always see correct tuition fees

International

41115 USD/year

Tuition Fee

Based on the tuition of 41115 USD per year during 48 months.
National

41115 USD/year

Tuition Fee

Based on the tuition of 41115 USD per year during 48 months.
In-State

41115 USD/year

Tuition Fee

Based on the tuition of 41115 USD per year during 48 months.

Living costs for Dudley

1040 - 2153 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Sport Marketing and Content Creation.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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