Overview

The Strategic Communication and Media - Advertising at Slippery Rock University offers a robust academic foundation for students aspiring to excel in the competitive world of brand promotion. This programme combines theoretical knowledge with practical application to ensure graduates are ready for the modern workplace.

The curriculum takes a business-focused approach to strategic communication, teaching students how to develop effective strategies for diverse audiences across multiple digital and traditional platforms. With a requirement of 54 credits, the structure allows for significant flexibility, enabling students to pursue secondary majors or minors in complementary fields to broaden their expertise.

Why Strategic Communication and Media - Advertising at Slippery Rock University?

The institution is distinguished by its applied curriculum, which ensures that learners develop demonstrable skills highly valued by employers. Facilities include advanced media labs and production suites designed to meet contemporary industry standards, providing a hands-on learning experience that goes beyond traditional classroom settings.

A major strength of the programme is the presence of award-winning student organisations such as AdFed, Rock PRSSA, and WSRU-TV. These groups offer pre-professional experience and leadership opportunities. Additionally, a professional Advisory Board consisting of industry leaders and successful alumni supports the department, ensuring the curriculum remains relevant.

The department also facilitates a robust internship programme, allowing students to practice their skills in real-world settings. Previous students have secured placements at prestigious organisations including the Pittsburgh Steelers, American Eagle Outfitters, and various national media outlets, building vital professional networks before graduation.

Tuition Fee Breakdown

International fee: USD 15988 per year
National fee: USD 15988 per year
Local fee: USD 7994 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum is designed to provide a deep understanding of media production and strategic messaging. Modules may include:

Advertising
Strategic Communication
New Media Production and Design
Integrated Marketing Strategy
Video and Television Production
Social Media
Research and Analysis
Written and Oral Communication
Digital Portfolio Development

Careers with Strategic Communication and Media - Advertising

Graduates are prepared for a wide range of roles within agencies, non-profit organisations, and Fortune 100 companies. The programme equips students with the versatile skills needed to succeed in various sectors of the media and communication landscape.

Common career paths for graduates include roles such as account executives, social media specialists, and campaign coordinators. Alumni have found employment at notable organisations including Red Havas US, WebFX, Lamar Advertising, and various regional broadcasting stations and news outlets across the country.

Programme Structure

Courses

Strategic Communication
Media Studies
Mass Media
Liberal Art

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-21 00:00:00
- Apply before 2026-10-01 00:00:00 , International
Starting 2027-08-26 00:00:00
- Apply before 2027-05-01 00:00:00 , International

Language

English

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Credits

120 SCH

Delivered

On Campus

Campus Location

Grove City, United States

Disciplines

Corporate Communication Media Studies & Mass Media Advertising View 255 other Bachelors in Corporate Communication in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

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Other requirements

General requirements

Complete the application for admission
Pay $30 USD application fee in the application portal. (non-refundable)
Submit official, English-translated copies of all secondary course work completed, including subjects listed and marks earned, secondary school certificates, diplomas and examinations results.
All non-native speakers of English must submit an official score report

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

15988 USD / year

≈ 15988 USD / year
Out-of-State

15988 USD / year

≈ 15988 USD / year
Domestic

Applies to you

In-State

7994 USD / year

≈ 7994 USD / year

Living costs

Grove City

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Strategic Communication and Media - Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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