Overview

Marketing is one of the most dynamic areas of business because it focuses on satisfying the ever-changing wants and needs of people.

Professional marketers research and identify target audiences, develop products and services, formulate pricing strategies, develop advertising and promotional campaigns, and implement methods of distribution so that customers receive products and services where and when they want them. The ability to communicate effectively is one of the most sought-after skills by prospective employers industry wide.

Graduates of the the Marketing - Strategic and Digital Communication degrees at Drexel University enter the workforce one year sooner with the benefits of a master’s degree in strategic and digital communication, using the year saved to gain full-time experience and earn a salary in the field.

A major in marketing prepares students for the many opportunities that exist in product and brand management, marketing research, advertising, digital marketing, customer analytics, retailing, channel management, logistics and physical distribution, professional personal selling and sales management, purchasing, wholesaling, marketing planning and analysis, public relations, marketing entrepreneurship, and new-product development.

MS in Strategic & Digital Communication

Drexel’s Master of Science in Strategic and Digital Communication requires 45.0 credits, and prepares students for careers in a wide range of professional activities relating to communication in both media environments and communication contexts that are characterized by advanced digitization.

Programme Structure

Courses included

Business Communication
Career Management and Professional Development
Applied Cells, Genetics & Physiology
Applied Biological Diversity, Ecology & Evolution
Applied Chemistry
Applied Physics
Electricity and Motion

Light and Sound

Key information

Duration

Full-time
- 60 months

Start dates & application deadlines

Starting 2027-01-04 00:00:00
- Apply before 2026-10-01 00:00:00
Starting 2027-08-23 00:00:00
- Apply before 2027-01-15 00:00:00

Language

English

TOEFL^® IBT

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IELTS

6.5

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Credits

225 alternative credits

Delivered

On Campus

Campus Location

Philadelphia, United States

Disciplines

Marketing Digital Media Digital Marketing View 1057 other Bachelors in Marketing in United States

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Academic requirements

GPA

English requirements

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Both incoming freshmen and current Marketing (MKTG) majors are eligible to apply for this program. Students who are already matriculated may apply after completing a minimum of 90.0 credits but no more than 120.0 credits. Applicants must have a minimum 3.0 GPA and maintain this GPA throughout the program.

In addition to formally applying, applicants must provide:

A 500-word statement of goals that explains why they want to enroll in the accelerated degree program.
The name of a faculty reference who can speak to the applicant’s academic qualifications and preparedness for graduate studies.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

61842 USD / year

≈ 61842 USD / year
Out-of-State

61842 USD / year

≈ 61842 USD / year
Domestic

Applies to you

In-State

61842 USD / year

≈ 61842 USD / year

Living costs

Philadelphia

United States

1313 - 2284 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing - Strategic and Digital Communication.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

MS in Strategic & Digital Communication

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Philadelphia

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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