Overview

The Business Administration (Marketing) degree from University of Missouri - Columbia deals with the strategies, tactics and business processes involved in researching markets, deciding which markets and segments to pursue, identifying what unique value to provide and then assembling the products, services, people and partner firms needed to build, communicate and deliver that value.

The marketing major is an exciting option for those students seeking an in-depth knowldents for a career in marketing, sales, and marketing analytics.

Common Career Paths

You can do nearly anything with a Mizzou degree, but here are some common career paths taken by graduates of this major:

Administrative Services Managers

Advertising and Promotions Managers

Business Teachers, Postsecondary

Chief Executives

Construction Managers

Cost Estimators

General and Operations Managers

Industrial Production Managers

Programme Structure

Courses include:

Money, Banking and Financial Markets

Managerial Economics

Corporate Finance

Principles of Management

Principles of Marketing

Advanced Professional Development Principles

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-21 00:00:00
- Apply before 2026-07-21 00:00:00 , International
Starting 2027-06-02 00:00:00
- Apply before 2026-12-02 00:00:00 , International
Starting 2027-08-19 00:00:00
- Apply before 2027-02-19 00:00:00 , International

More details

International- There are no application deadlines, but we recommend you apply 6-12 months before the start of the semester you wish to begin taking classes.

Language

English

Duolingo English Test

110

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TOEFL^® IBT

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PTE Academic

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IELTS

6.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Columbia, United States

Disciplines

Business Administration Marketing Digital Marketing View 2305 other Bachelors in Business Administration in United States

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Academic requirements

GPA

2.5

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Complete the required core coursework with the required grades.

Meet the English language requirements.

Submit all of the required application materials.

Proof of financial support.

Scanned copy of your passport.

Transfer authorization (for F-1 and J-1 transfer students only).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

38168 USD / year

≈ 38168 USD / year
Out-of-State

37820 USD / year

≈ 37820 USD / year
Domestic

Applies to you

In-State

15548 USD / year

≈ 15548 USD / year

Living costs

Columbia

United States

800 - 1300 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business Administration (Marketing).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Common Career Paths

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Columbia

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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