Overview

Graduates of this Integrated Public Relations and Advertising BSc program offered at University of South Florida will understand the full spectrum of paid and unpaid messaging aimed at selling products, building brand, resolving image problems and impacting communities. In this major, students learn to conduct research, create strategic plans, executive media buys, garner free media coverage, use social media for persuasive messaging, and pull them all together in comprehensive campaigns.

Career opportunities

Majors also work in the complicated digital media/analytics environment that is changing advertising, public relations and all marketing-related activities.

Programme Structure

Courses include:

Advertising
Principles of Public Relations
Advertising Creativity
Advertising Media Strategy
Public Relations Research
Mass Communications and Society
Media Law and Ethics

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-24 00:00:00
- Apply before 2027-03-01 00:00:00

More details

International applicants living outside the U.S. may apply up to one year prior to the desired term of entry.

Language

English

Credits

120 SCH

Delivered

On Campus

Campus Location

Tampa, United States

Disciplines

Public Relations Advertising View 174 other Bachelors in Advertising in United States

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Academic requirements

GPA

Required

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Complete the USF online application or the Common App.

Pay the non refundable, $30 application fee.

Send original or certified copies of academic transcripts, mark sheets, grade reports, diplomas or certificates, national standardized examination results, or other academic course work to USF.
Submit Your SAT, ACT or CLT Scores

International students from non-English-speaking countries must demonstrate English language proficiency by achieving the following minimum scores on one of the standardized tests listed below:

SAT: Reading and Writing ≥ 490
ACT: English ≥ 17, Reading ≥ 19
CLT: Verbal Reasoning and Writing ≥ 38

Please note that they do not accept English proficiency tests such as TOEFL, IELTS, Duolingo, or other as substitutes for these minimum test score requirements.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

18416 USD / year

≈ 18416 USD / year
Out-of-State

18416 USD / year

≈ 18416 USD / year
Domestic

Applies to you

In-State

6410 USD / year

≈ 6410 USD / year

Living costs

Tampa

United States

1122 - 1951 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Integrated Public Relations and Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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