Overview

The program Public Relations from Michigan State University focuses on developing strategic planning skills, applied skills in writing and content creation, and critical thinking, along with research-oriented and analytical skills.

Internships and other cooperative educational opportunities are required in the program. Students may also choose to pursue related minors in Advertising Analytics, Entrepreneurship and Innovation, Sales Leadership, or Sports Business Management.

Career prospects:

The major is designed to provide an understanding of the role of public relations in contemporary society, along with knowledge and experience in developing public relations materials for use in corporate, governmental, and nonprofit organizational settings. Program curriculum focuses on public relations research methods; writing for traditional and social media; public relations techniques; public relations strategies; portfolio development; public relations campaign planning; diversity, equity and inclusion in public relations; and public relations ethics.

Programme Structure

Courses include:

Quantitative Literacy
Statistical Methods
Writing for Public Relations
Principles of Public Relations
Public Relations Theory and Ethics
Methods of Public Relations Inquiry
Diversity, Equity, and Inclusion in Public Relations and Advertising
Public Relations Storytelling for Digital, Video and Print
Intermediate Social Media and Public Relations Techniques
Advanced Social Media and Public Relations Techniques

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2025-08-25 00:00:00
- Apply before 2025-02-01 00:00:00

Language

English

IELTS

6.5

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PTE Academic

TOEFL^® IBT

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Credits

120 SCH

Delivered

On Campus

Disciplines

Public Relations View 434 other Bachelors in Public Relations in United States

Academic requirements

GPA

English requirements

IELTS

6.5

Schedule an IELTS test!

PTE Academic

TOEFL^® IBT

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

Get your student insurance now

Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at Michigan State University and/or in United States, please visit Student Insurance Portal.

Other requirements

General requirements

Submit one application for admission

MSU's application for admission

Coalition Application

Common Application

The University requirements for bachelor's degrees as described in the Undergraduate Education section of the catalog; 120 credits, including general elective credits, are required for the Bachelor of Arts degree in Public Relations.
The requirements of the College of Communication Arts and Sciences for the Bachelor of Arts degree.

Tuition Fee

To always see correct tuition fees

International

45406 USD/year

Tuition Fee

Based on the tuition of 45406 USD per year during 48 months.
National

43906 USD/year

Tuition Fee

Based on the tuition of 43906 USD per year during 48 months.
In-State

16522 USD/year

Tuition Fee

Based on the tuition of 16522 USD per year during 48 months.

Living costs for East Lansing

1000 - 1500 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Public Relations.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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