Overview

Rhetoric teaches you how to invent, organize, arrange, and produce knowledge. Rhetoric teaches you how to create and share meaning. Rhetoric is the basis of all writing we do. Web pages are rhetorical. Technical documents are rhetorical. Movies are rhetorical. Video games are rhetorical. Ads are rhetorical. Medical documents are rhetorical. Legal briefs are rhetorical. Rhetoric is everywhere we engage with ideas and content! WRD is dedicated to the study and teaching of writing practices, public rhetoric, and digital media. With 18 faculty and 1 staff member, we serve over 5,000 undergraduates each year. The Writing, Rhetoric and Digital Studies BA/BSc program is offered at University of Kentucky.

The WRD BA/BS major offers students three tracks:

Professional Writing and Editing (for those who want careers in editing and publishing or writing for/within a nonprofit or business)
Rhetorical Theory and Practice (for those who want to get involved in public advocacy, government, or law)
Digital Studies (for those who want to write and produce content for electronic spaces and understand how those spaces are designed).
WRD also offers a minor in Writing, Rhetoric and Digital Studies as well as a minor in Profession and Technical Writing

Careers

Grow Your Future

Majoring or minoring in WRD allows you the opportunity to pursue a number of career options

Career opportunities in Writing, Rhetoric, and Digital Studies:

Specific Industries as a content creator or writer
Media relations
Media relations
Documentation design
Government (technical documentation, lobbying, politics
Research specialists (think tanks, legal bodies, industry)
Creative content (video game development, entertainment)
Education (writing for education companies or agencies)
Social media
Website design
App creation
Technical writing
Health industry (documentation, medical information, app development)
Public advocacy (NGO work, non-profit)
Public policy (organizations that require analytical and research skills)
Grant writing
Speech writing
Science writing
Teaching

Programme Structure

Courses include:

Writing, Rhetoric, and Digital Studies

Advanced Workshop

Composition and Communication

Intellectual Inquiry in Arts and Creativity

Intellectual Inquiry in the Humanities

Intellectual Inquiry in the Social Sciences

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-24 00:00:00
- Apply before 2027-02-15 00:00:00

Language

English

Duolingo English Test

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Lexington-Fayette, United States

Disciplines

Creative Writing Media Studies & Mass Media Digital Media View 457 other Bachelors in Digital Media in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Complete UK International Application for Undergraduate Admission or Common Application
$60 Application processing fee (non-refundable)
Official transcripts in English
English proficiency
Optional tests: ACT / SAT (M+CR) Scores: ACT school code: 1554 | SAT school code - 1837. Required for engineering programs and scholarships

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

35164 USD / year

≈ 35164 USD / year
Out-of-State

35164 USD / year

≈ 35164 USD / year
Domestic

Applies to you

In-State

13908 USD / year

≈ 13908 USD / year

Living costs

Lexington-Fayette

United States

900 - 1400 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Writing, Rhetoric and Digital Studies.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

The WRD BA/BS major offers students three tracks:

Careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Lexington-Fayette

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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