Overview

This comprehensive Business Administration in Marketing program from the Walsh College combines marketing fundamentals and a strong business foundation with courses in accounting, advertising, communications, economics, finance, statistics, technology, and more.

Learning Outcomes

You will gain knowledge and skills that will be immediately applicable to your marketing career as you learn to:

Strategize, plan, and launch digital and traditional marketing campaigns

Understand the consumer decision-making process

Conduct and analyze market research

Understand marketing practices in a broad range of industries including corporate, retail, and nonprofit environments

Programme Structure

Courses include:

Business Communications

Economics

English Composition

Business Algebra

Statistical Methods For Business

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-07-05 00:00:00

Apply anytime.
Starting 2026-09-28 00:00:00

Apply anytime.
Starting 2027-01-04 00:00:00

Apply anytime.
Starting 2027-03-29 00:00:00

Apply anytime.

More details

Year-round registration lets you plan your entire academic year, whether you attend online, at one of our convenient locations, or both.

Language

English

Duolingo English Test

110

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

6.5

Prepare for Your English Test

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus, Blended, Online

Campus Location

Troy, United States

Disciplines

Business Administration Marketing View 1057 other Bachelors in Marketing in United States

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Academic requirements

GPA

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A cumulative GPA of 2.0 or higher on a 4.0 scale from admission criteria of credits completed and/or degree.

completion of a minimum of 36 semester credit hours of college-level (100/1000) coursework or an associate’s degree from a college or university accredited by a regional accrediting organization recognized by the Council for Higher Education Accreditation (CHEA)

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

14736 USD / year

≈ 14736 USD / year
Out-of-State

14736 USD / year

≈ 14736 USD / year
Domestic

Applies to you

In-State

14736 USD / year

≈ 14736 USD / year

Living costs

Troy

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business Administration in Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Learning Outcomes

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Troy

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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