In this extremely competitive business age, marketing provides the tools and skills necessary for differentiating companies, products and individuals.
At La Roche University you’ll receive exposure to everything from basic marketing principles to how buyer behavior, research, international marketing, case-study approaches, advertising, brand management, sales and more all contribute to the bigger picture.
This major provides the common background required for any marketing career, along with an opportunity for specialization based on your interests. You’ll learn in the classroom and through outside research projects involving real-world marketing challenges.
The marketing faculty, all of whom have advanced degrees in their disciplines, also have significant real-world experience in the industry. Their backgrounds include everything from supply chain management expertise and experience working for sports teams, to 18 years of experience in the consumer products business and self-owned businesses.
This initiative connects you with local causes and nonprofits. In a nonprofit marketing course, you'll choose a cause that is important to you, and then you and your classmates help to raise funds and sponsor events on campus to support the organization.
A bachelor’s degree in marketing prepares you for careers in:
Marketing, a program in the Business Group, is accredited by the Accreditation Council for Business Schools and Programs (ACBSP), a leading specialized acceditation association for business education.
This programme may require students to demonstrate proficiency in English.
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
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