Studyportals

Marketing

Franklin University

B.Sc. Online
48 months
Duration
526 USD/credit
398 USD/credit
Unknown
Tuition fee
Unknown
Unknown
Apply date
Unknown
Start date

About

Leadership-level marcom transforms ideas into actionable and strategic plans that yield measureable results. Let Franklin University’s online Marketing degree program show you how to combine right-brain creativity with left-brain logic to maximum effect.

Overview

To gain entry into or grow in this field, you need in-demand skills you can immediately put into practice. Franklin University’s transfer-friendly Marketing bachelor's degree program equips you with a highly desirable skill set in these core areas: marketing strategy, market research, strategy and analysis, promotion, and digital advertising.

Through your Marketing courses, you'll gain confidence in your abilities through a hands-on approach to all aspects of marketing, from developing strategic plans to executing tactics. Our highly relevant curriculum will expose you to current trends in social media, analytics, and consumer behavior, preparing you to add value to variety of industries and organizations.

With application-oriented Marketing curriculum and project-based assignments, you’ll get practical experience in how the marketing function fits within other business disciplines. From case studies to your capstone project, you’ll be doing marketing work in a simulated business environment.

The capstone project prepares you to work cross functionally by teaming you up with students from other majors, including Human Resources Management and  Financial Management. Together, you’ll define a corporate strategy with you developing the marketing plan and ensuring integration and alignment with the overall business strategy.

Marketing Career Opportunities

  • Account Executive

Account Executives cultivate and maintain profitable and satisfying client relationships, seek out new business opportunities, and sell a company’s products and services.

  • Digital Marketing Analyst

Digital Marketing Analysts assess web analytics against business objectives and key performance indicators (KPIs), report findings, and make strategic optimization recommendations.

  • Digital Media Director

Digital Media Directors lead the activities of online marketing programs, including branding, direct response, e-commerce, and customer engagement and retention strategies.

Programme Structure

Courses include:

  • Promotion
  • Marketing Behavior
  • Marketing Research
  • Digital Marketing

Key information

Duration

  • Part-time
    • 48 months

Start dates & application deadlines

Language

English
TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
60
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
5.5
Start practicing IELTS today!

Credits

124 alternative credits

Delivered

Online

Academic requirements

We are not aware of any academic requirements for this programme.

English requirements

TOEFL admission requirements TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30.
60
IELTS admission requirements IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading).
5.5
Start practicing IELTS today!

Other requirements

General requirements

  • Submit your online application using an email address that you check regularly. After you’ve applied, you’ll receive login information by email so you can track your application’s progress.
  • Apply for admission to Franklin University any time. Because our admission process for international students includes several steps to ensure a successful start, we encourage you to apply as early as possible -- at least 8 weeks before your program’s start date. 
  • Request your official transcripts from post-secondary institutions located in the U.S. and have them submitted directly to Franklin University’s Office of Transfer and Articulation.

Tuition Fee

  • International

    526 USD/credit
    Tuition Fee
    Based on the original amount of 526 USD per credit and a duration of 48 months.
  • National

    398 USD/credit
    Tuition Fee
    Based on the original amount of 398 USD per credit and a duration of 48 months.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

Fresh content

Updated in the last year

Check the official programme website for potential updates.

Our partners

Marketing
-
Franklin University

Wishlist

Go to your profile page to get personalised recommendations!