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Marketing, B.Sc.

  • Application Deadline
  • 48 months
    Duration
, NJ,
Marketing majors are exposed to interdisciplinary courses that develop a broad range of business skills. The marketing curriculum is designed to prepare students for careers in sales, retailing, advertising, product management, direct marketing and research. 

About

This preparation is accomplished through course offerings in basic marketing concepts and supplemented by career specific courses. The learning process is enhanced with projects, case studies and internships.

Detailed Programme Facts

  • Programme intensity Full-time
    • Full-time duration 48 months
  • Languages
    • English
  • Delivery mode
    On Campus

Programme Structure

Courses include:

  • Marketing Research
  • Principles of International Marketing
  • Consumer Behavior
  • Marketing Communication
  • Advanced Marketing Management
  • Management of Sales Force
  • Internet and Direct Marketing
  • Public Relations
  • Sports and Events Marketing
  • Internship in Marketing Studies

                  English Language Requirements

                  You only need to take one of these language tests:

                  • Minimum required score:

                    70

                    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120. Read more about TOEFL iBT ®.

                    Schedule TOEFL®
                  • Minimum required score:

                    550

                    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks. Read more about TOEFL®PBT.

                    Schedule TOEFL®
                  • Minimum required score:

                    6

                    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

                    Schedule IELTS

                  Academic Requirements

                  • An Application for Undergraduate Admission
                  • A $40 non-refundable fee
                  • Two letters of recommendation
                  • Official SAT or ACT standardized test scores
                  • Official transcripts from all high schools attended
                  • Personal Essay on a topic of your choice optional
                  • Personal Interview optional

                  Tuition Fee

                  • International

                    45528 USD/year
                    Tuition Fee
                    Based on the original amount of 45528 USD per year and a duration of 48 months.
                  • National

                    39686 USD/year
                    Tuition Fee
                    Based on the original amount of 39686 USD per year and a duration of 48 months.
                  We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

                  Living costs for Madison

                  • 1793 - 4420 USD/month
                    Living Costs

                  The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

                  Funding

                  Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

                  The Global Study Awards: get funded with up to £10,000 to study abroad

                  Together with the ISIC Association and British Council IELTS, Studyportals offers you the chance to receive up to £10000 to expand your horizon and study abroad. We want to ultimately encourage you to study abroad in order to experience and explore new countries, cultures and languages.

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