Overview

Through rigorous coursework and unique projects, you'll learn how to use statistical analysis and technology to make informed decisions. A comprehensive look at social media, websites, ad campaigns and sales will show you the unique role each play when developing and adjusting marketing strategy.

You'll also become proficient in the same tools, software and programs marketing professionals are using in the field. We are one of just a handful of programs nationally to use Nielsen’s proprietary software and research databases in our marketing analytics courses.

A key component of our Marketing - Analytics program at University of Wisconsin-Eau Claire is providing students with relevant and resume-building experiences. Whether it's through an internship, research project or national competition, you're certain to learn the latest techniques and best practices from experts in the field.

Marketing analytics careers

Marketing communications specialist

Supply chain analyst

Senior consultant

Sales account executive

Marketing analyst

Programme Structure

Courses include:

Marketing

Organizational Behavior

Marketing Analytics and Technology

Marketing Management

Digital Marketing

Buyer Behavior

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-03 00:00:00
- Apply before 2026-06-01 00:00:00 , International
Starting 2027-01-26 00:00:00
- Apply before 2026-11-01 00:00:00 , International

More details

National Students: submit your application by the regular deadline of Feb 1st. Applications received after will be considered on a space-available basis.

Language

English

Duolingo English Test

115

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

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98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Eau Claire, United States

Disciplines

Marketing View 1053 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

$25 USD application fee

Evidence of English proficiency

Financial Verification form

Certified bank statement

Official school records

Passport copy

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

20273 USD / year

≈ 20273 USD / year
Out-of-State

20273 USD / year

≈ 20273 USD / year
Domestic

Applies to you

In-State

10207 USD / year

≈ 10207 USD / year

Additional Details

MN Reciprocity: $10,534 / Midwest Tuition Rate: $13,748

Living costs

Eau Claire

United States

1172 - 1943 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing - Analytics.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Marketing analytics careers

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Eau Claire

Funding

Scholarships Information

Available Scholarships

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