Overview

Key Features

The Department’s mission is to prepare students for careers in that field, and to provide students with the knowledge and skill sets necessary to meet the requirements of the dynamic global marketplace.

The Department offers courses leading to a Marketing program at University of Central Arkansas that is comprehensive in scope and covers marketing research, consumer behavior, services marketing, direct marketing, and product distribution, promotion and pricing strategies. The Department exists to support and fulfill the vision and mission of the College of Business Administration by:

providing an innovative and relevant curriculum in marketing which focuses on and is refined through interaction with the business community.

enhancing the learning experience by emphasizing information technologies applicable to Marketing, collaborations with faculty and students, and critical thinking;

serving our external stakeholders by providing qualifying graduates, encouraging professional involvement of students and faculty, and continuing research efforts; and

promoting lifelong learning, integrity, and ethical behavior

Programme Structure

Courses include:

Sales and Marketing Management

Promotion and Marketing Communications

Direct Marketing

Retail and Services Marketing

Fashion Merchandising

Business to Business Marketing

Marketing Internships

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-20 00:00:00
- Apply before 2026-07-01 00:00:00 , International
Starting 2027-01-08 00:00:00
- Apply before 2026-11-01 00:00:00 , International

More details

Rolling Admission for national students.

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Conway, United States

Disciplines

Marketing View 1056 other Bachelors in Marketing in United States

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Academic requirements

GPA

2.5

English requirements

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Application for International Admission.
Non-Refundable $50.00 Application Fee.
Copy of the biographical page of your passport.
Copy of the diploma or leaving certificate or GED (General Education Diploma) translated into English.
SAT/ACT scores if applicable.
Proof of English Language Proficiency
Transcripts/mark sheets from secondary school with

at least 3 academic years of records
a minimum GPA of 2.50 on a 4.0 scale
English translation

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

18854 USD / year

≈ 18854 USD / year
Out-of-State

18854 USD / year

≈ 18854 USD / year
Domestic

Applies to you

In-State

10994 USD / year

≈ 10994 USD / year

Living costs

Conway

United States

878 - 1274 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Conway

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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