Overview

Students in the Marketing - Digital and Integrated Marketing Communications program of the Southeast Missouri State University have a strong foundation in the areas of consumer behavior, marketing research and marketing strategy.

According to the Department of Labor, a sharp increase in the amount of advertising in digital media, such as the Internet and wireless devices, will generate a need for advertising managers to oversee new and innovative advertising programs.

What you'll do:

Interact with highly qualified, award winning faculty in a small class environment.

Participate in engaging and impactful client-based projects.

Study in Robert A. Dempster Hall, an efficient and beautiful business building with a look and feel of a corporate environment.

Have access to more than 30 study-abroad programs offered with the Harrison College of Business.

Have access to Southeast’s Douglas C. Greene Center for Innovation and Entrepreneurship, one of the largest entrepreneurship programs in the Midwest. Entrepreneurial studies prepare students to be creative and innovative in their chosen careers.

Internships & Career Opportunities

Best Buy

Edward Jones

Fastenal

Drury Hotels

Rust Media

St. Louis Convention & Visitors' Bureau

Southeast Missouri State Athletic Marketing

Programme Structure

Courses include:

Principles of Accounting

Rhetoric & Critical Thinking

Business Statistics

Integrated Marketing Communication

Consumer Behavior

Marketing Management

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-18 00:00:00
- Apply before 2026-07-01 00:00:00 , International
Starting 2027-01-13 00:00:00
- Apply before 2026-11-01 00:00:00 , International

Language

English

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TOEFL^® IBT

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PTE Academic

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IELTS

5.5

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Cape Girardeau, United States

Disciplines

Marketing Management Studies Public Relations View 1546 other Bachelors in Management Studies in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

5.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Successful completion of Level 5 of Southeast’s IEP.

English proficiency tests

Diploma from a U.S. high school

Diploma from an international school with U.S. regional accreditation

Diploma from IB curriculum school whose sole medium of instruction is English

Diploma from a non-U.S. high school/secondary education where English language is the sole medium of instruction.

SAT test score of 450 or higher on the Evidence-Based Reading and Writing section.

A score of 21 or better Combined English/Writing score on the ACT Plus Writing test

Successful completion of Level 112 in the ELS Language School

Other proof of English proficiency may be considered on an individual basis.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

17664 USD / year

≈ 17664 USD / year
Out-of-State

10194 USD / year

≈ 10194 USD / year
Domestic

Applies to you

In-State

10194 USD / year

≈ 10194 USD / year

Additional Details

National and Local: 8,558.70 USD per year International: 15,803.70 USD per year

Living costs

Cape Girardeau

United States

800 - 1300 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing - Digital and Integrated Marketing Communications.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

What you'll do:

Internships & Career Opportunities

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Cape Girardeau

Funding

Scholarships Information

Available Scholarships

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