Overview

Key facts

At Marketing from Abilene Christian University you will have the opportunity to participate in a variety of productive learning experiences, such as working for the student-run marketing research firm or consulting projects for real-world organizations in your classes.

An ACU marketing degree focuses on the principles and strategies for business marketing. You’ll not only learn about consumer behavior and market research, but you will also gain an understanding of accounting, economics and management.

The College of Business and Technology program will help you develop analytical, technical and creative skills, preparing you for a career in this ever-changing industry.

Careers

Advertising Sales Agent

Market Research Analyst

Editor

Sales Management

Marketing Management

Social Media Management

Fundraising Manager

Public Relations Specialist

Marketing Consultant

Operations Manager

Programme Structure

Courses include:

Managerial Accounting

Cost Accounting

Management Information Systems

Strategic Management

Marketing Research

Consumer Behavior

Marketing Strategy

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-25 00:00:00
- Apply before 2027-04-01 00:00:00

Language

English

Credits

128 SCH

Delivered

On Campus

Campus Location

Abilene, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

We are not aware of any English requirements for this programme.

Other requirements

General requirements

Complete an Application for Admission. There is a $50 nonrefundable application fee.

Send your official high school and/or college transcript(s)

Standardized Test Scores

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

45800 USD / year

≈ 45800 USD / year
Out-of-State

45800 USD / year

≈ 45800 USD / year
Domestic

Applies to you

In-State

45800 USD / year

≈ 45800 USD / year

Living costs

Abilene

United States

932 - 1728 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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