What you'll learn
Capital marketing students will…
- Work on Marketing Projects with Local Businesses.
In Capital University’s signature marketing courses, students will directly work on marketing research, analysis, promotional campaigns, and marketing plans for local businesses. Students will present their projects directly to business owners/representatives.
- Graduate with a Professional Marketing Portfolio.
Capital University marketing students will graduate with a portfolio of work (see outline below) that may be shared with prospective employers. The portfolio will demonstrate to employers that Capital marketing graduates have the ability to immediately add value to their organizations.
- Become Certified in Digital Marketing
Capital University requires all marketing students to become trained in digital marketing: Google Analytics, customer relationship management (CRM) software, social media marketing, etc. In fact, Capital requires eight hours of work in digital marketing and sales technologies because we know employers value this knowledge. Capital marketing students will complete the content necessary to earn digital marketing certifications. Capital’s emphasis on digital marketing and certifications will uniquely prepare Capital marketing students for today's job market.
- Master Industry Relevant Learning Experiences that Add Value to Prospective Employers
Capital marketing students will be challenged to achieve the learning outcomes outlined below in our uniquely designed marketing courses. These outcomes were developed to ensure that our graduates have the skills employers value.
Where you'll go
The job market welcomes graduates who add value to their organization, especially when they can demonstrate both knowledge and experience in a broad range of industries and organizations. There is strong demand for college graduates majoring in marketing and the career opportunities in the field continue to expand. This is especially true in Columbus, the 15th largest city in the nation and home to major corporations, nonprofit institutions and agencies, and small businesses — many of them just a few miles down the road from campus. But whether you plan to stay in Ohio or move across the country, you will find organizations in need of trained marketing professionals—pros who can help them navigate today’s increasingly competitive landscape. With a Capital degree, your future awaits.
These are some of the career paths you might choose:
- Brand and Product Management
- Industrial Marketing
- New Product Planning and Development
- International Marketing
- Promotion Management
- Logistics Management
- Marketing Research
- Merchandising Management
- Marketing Communications
- Database Marketing
- Retailing Management
- Direct Marketing
- Personal Selling and Sales Management
- Marketing Science and Systems Analysis
- Services Marketing
- Internet Marketing
- Public Relations
- Consumer Affairs
Get more detailsVisit official programme website
- Principles of Marketing
- Consumer Research & Strategy
- Promotional Planning & Metrics
- Digital Marketing
- Sales & Marketing Technologies
- Marketing Strategy & Management
- 48 months
Start dates & application deadlines
- Apply before , International
- Apply before , National
DisciplinesFinance Marketing Digital Marketing View 1081 other Masters in Finance in United States
We are not aware of any academic requirements for this programme.
- Complete and submit online application.
- Submit all academic transcripts, certificates, diplomas (including secondary and post-secondary).
- Submit Admission Test Scores: Students must have a TOEFL score of at least 61 iBT or an IELTS score of 6. To be considered for a higher scholarship award, ACT or SAT is recommended.
- Submit a copy of your passport identification page
International37978 USD/yearTuition FeeBased on the tuition of 37978 USD per year during 48 months.
National37978 USD/yearTuition FeeBased on the tuition of 37978 USD per year during 48 months.
Living costs for Columbus
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Apply and win up to €10000 to cover your tuition fees.
Updated in the last year
Check the official programme website for potential updates.