Overview

The Makeup of Marketing

Courses focus on identifying problems, developing and administering surveys, analyzing data, and proposing research-based solutions for organizations. Marketing majors will be equipped to ideate, communicate, and deliver value while managing relationships in ways that benefit organizations and stakeholders.

To stand out in the marketing field, it is important to stay at the front of industry change by keeping informed on the latest marketing theories. At Taylor University, you will spend four years developing this skill by researching all forms of marketing and modern consumer behavior.

You'll put it into action through real business projects and a required practicum in the marketing field. A degree emphasis on systems will contribute skills in design and computer science to enhance your ability to reach and research digital audiences.

Programme Structure

Courses include:

Marketing Research

Best Practices in Marketing

Consumer Behavior

Professional Selling

Retailing and Services Marketing

International Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-31 00:00:00

Apply anytime.
Starting 2027-02-03 00:00:00

Apply anytime.

More details

Students may apply to Taylor University any time after the completion of their junior year of high school.

Language

English

TOEFL^® IBT

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IELTS

6.5

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Credits

128 SCH

Delivered

On Campus

Campus Location

Gas City, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

Schedule TOEFL®

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Completing the application form.

Submitting your Christian Character Reference.

Sharing your story. Write about what God is doing in your life.

Sending your academic transcript.

Send in your SAT, ACT, TOEFL, and/or IELTS scores.

Submitting your Affidavit of Support.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

40300 USD / year

≈ 40300 USD / year
Out-of-State

40300 USD / year

≈ 40300 USD / year
Domestic

Applies to you

In-State

40300 USD / year

≈ 40300 USD / year

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

The Makeup of Marketing

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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