Overview

The student will learn to apply current marketing theory and practice, develop effective communication skills, conduct market analysis, and use appropriate technology. The program’s flexibility enables students to focus their studies in areas such as sports marketing, entrepreneurship, international business, marketing research, sales, and marketing communications.

Learning Outcomes for Marketing

The following are learning outcomes for successful completion of the Marketing major at American International College. Students will be able to:

Students will be able to apply the basic concepts and theories of business.

Students will be able to apply professional skills and qualities appropriate to a work setting.

Students will be able to apply theories and concepts of marketing management.

Students will be able to apply theories and concepts of consumer behavior.

Students will be able to apply theories and concepts of strategic marketing.

Programme Structure

Courses include:

Principles of Accounting

Business Communications

Business Law

Managerial Finance

Finite Mathematics

Statistics

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-09-02 00:00:00
- Apply before 2026-06-04 00:00:00 , International
Starting 2027-01-20 00:00:00
- Apply before 2026-10-15 00:00:00 , International

More details

For national students: Rolling admission. Once a complete application is received a decision is typically made within two weeks.

Language

English

Duolingo English Test

105

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TOEFL^® IBT

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PTE Academic

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IELTS

6.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Springfield, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Official High School Transcript – Applicants applying while in high school must have an official copy of their transcript sent directly to AIC by their current school.

Standardized Test Scores (optional)

Letter(s) of Recommendation & Personal Statements (optional)

English Proficiency

Secondary School Transcripts – AIC requires official transcripts for each year of secondary (high school equivalency) and post-secondary education (courses completed at a college/university).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

44530 USD / year

≈ 44530 USD / year
Out-of-State

44530 USD / year

≈ 44530 USD / year
Domestic

Applies to you

In-State

44530 USD / year

≈ 44530 USD / year

Living costs

Springfield

United States

1020 - 1350 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Learning Outcomes for Marketing

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Springfield

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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