Overview

Through our strong alumni connections, you'll be able to land first-rate internships at prestigious brands like Lamborghini, Tesla, Coach and Tiffany. Journey to luxury brand capitals like London, Rome, Paris and Milan through our award-winning GO program.

Consumers of luxury brands are purchasing more than a product—they're buying a symbol of success. This growing industry depends on brand managers and marketers who can help sell their lavish image. We'll prepare you to step confidently into the high-end job market, knowing the marketing needs and consumer relationship management that's vital to keeping premium and luxury brands on top in a fiercely competitive market.

Since you'll take traditional marketing classes as well, you'll also be ready to work at a mass consumer brand—or even help them take the big leap into the luxury sector.

World-Class Accredited Degree Opens Doors

Our Sigmund Weis School of Business is accredited by AACSB International. Only about 5% of the 15,000+ business programs worldwide have earned AACSB accreditation, making our program part of an elite group. For you, it means top companies will recognize the high quality of your degree, often offering higher, more competitive salaries.

The powerful combination of our AACSB-accredited program and global experiences prepare you to work at premium and luxury brands across the world.

Ninety-eight percent of Susquehanna University graduates in the Luxury Brand Marketing and Management program have jobs within six months of graduation.

Programme Structure

Courses include:

Luxury Brand Marketing and Management

Luxury Brand Marketing

Consumer denavior

Intellectual Propeny and the Luxury Industry

Integrated Marketing Communications

Marketing Research

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-13 00:00:00
- Apply before 2026-12-01 00:00:00 , International
Starting 2027-08-31 00:00:00
- Apply before 2027-03-01 00:00:00 , International
- Apply before 2027-02-01 00:00:00 , National

Language

English

Duolingo English Test

110

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TOEFL^® IBT

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Credits

124 SCH

Delivered

On Campus

Campus Location

Selinsgrove, United States

Disciplines

Marketing Fashion, Textiles and Luxury Goods Digital Marketing View 145 other Bachelors in Digital Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Completed online application for admissions (There is no application fee). Susquehanna International Application or Common Application

Counselors submit School Report Forms to us if you supplied an email address through your online application.

TOEFL, IELTS or Duolingo English Test score report required — can be waived for SU ELL graduates, or if your high school instruction is in English for all years. Unofficial (screenshot or PDF) reports will be accepted.

SAT and ACT scores are optional, but may improve your chances for a merit scholarship.

Two recommendation letters. It is strongly suggested to have one from your school counselor. The other can come from a teacher or professor.

Passport copy of your name and photo page.

Completed International Student Financial Aid Application. Please note that full scholarships are not available.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

61100 USD / year

≈ 61100 USD / year
Out-of-State

61100 USD / year

≈ 61100 USD / year
Domestic

Applies to you

In-State

61100 USD / year

≈ 61100 USD / year

Living costs

Selinsgrove

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Luxury Brand Marketing and Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

World-Class Accredited Degree Opens Doors

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Selinsgrove

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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