Overview

It is both a science and an art - great marketing is systematic and analytic (like analyzing marketing research or describing and selecting customer segments) but is also creative (like creating a compelling ad or writing great content for social media). Marketers develop, promote, and price products and decide where to sell those products to create long-term relationships with customers.

Careers In Applied Business Studies

Graduates in Marketing from Fort Hays State University are in high demand and enjoy high placement rates with competitive salaries when they enter the workforce. Because of our emphasis on applied business learning experiences (including real-world work opportunities like internships, our graduates have a placement rate of over 90%—one of the highest in the state. And there’s never been a better time to earn a degree in an Applied Business Studies field.

Marketing

Product Management
Brand Management
Advertising Executive
Sales Manager
Marketing Research Consultant

Programme Structure

Courses include:

Strategic Selling
Consumer Behavior
Marketing Research
International Marketing
Social Media Marketing
Marketing Strategy

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-17 00:00:00
- Apply before 2026-06-01 00:00:00 , International
Starting 2027-01-20 00:00:00
- Apply before 2026-11-01 00:00:00 , International

Language

English

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IELTS

5.5

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Credits

120 SCH

Delivered

On Campus, Online

Campus Location

Hays, United States

Disciplines

Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

GPA

2.2

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

5.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Complete undergraduate application
$50 non-refundable application fee
 Clear copy of the current passport id page
Submit official transcript; All transcripts must be issued in English
The GPA (Grade Point Average) requirement is 2.25 on a 4.0 grading scale.
Students must provide a certified bank statement showing sufficient funds for your educational expenses at FHSU for one year
International students must show evidence that they have met the minimum FHSU English Proficiency Requirement

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

18434 USD / year

≈ 18434 USD / year
Out-of-State

18434 USD / year

≈ 18434 USD / year
Domestic

Applies to you

In-State

6112 USD / year

≈ 6112 USD / year

Additional Details

MSEP Resident: $8,558.40 per year

Living costs

Hays

United States

900 - 1400 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Careers In Applied Business Studies

Marketing

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Additional Details

Living costs

Hays

Funding

Scholarships Information

Available Scholarships

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