The BBA in Marketing - Advertising and Integrated Marketing Communications program at Pace University will give you the foundation to compete in a wide variety of industries.
Visit the official programme website for more information
As an advertising and integrated marketing communications professional, you'll be prepared for a lifetime of success working at a corporation, financial institution, or one of the vibrant and exciting advertising or marketing agencies in New York City. From the conception to the delivery of products and services and virtually everything in between, you'll learn both the background and the tools to plan marketing campaigns that will lead to the success of your organization and your own career.
Plus, you’ll gain hands-on experience through some of our student organizations that operate like agencies, like the award-winning Advertising Team, which helps students learn the essentials of advertising planning and creating complete advertising campaigns and allows them to compete in the National Student Advertising Competition and the Interactive and Direct Marketing Lab (IDM Lab), an exclusive student-run marketing agency that offers internships for credit.
With a Lubin BBA in Marketing - Advertising and Integrated Marketing Communications program at Pace University , you can rise above the competition at the largest and most visionary agencies, firms, and publishing houses in the world, many of which call New York City home:
Companies that have hired graduates of this program include:
TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30. IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading). PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90. We are not aware of any academic requirements for this programme.
TOEFL® IBT The TOEFL iBT® is given online through the internet at designated testing site. The test measures your English-language abilities in an academic setting. The score refers to the total score of 4 subjects (writing, listening, speaking, and reading), each subject has a range of 0 - 30. IELTS The International English Language Test System (IELTS) tests your English-language proficiency on a scale of 1 – 9. The score refers to the combined average score of 4 subjects (writing, listening, speaking, and reading). PTE Academic PTE Academic (Pearson Test of English Academic) is a language test that enables students to demonstrate their writing, listening, speaking, and reading skills when applying to study in English. The score refers to a total score which ranges between 10 and 90. Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.
Check the official website for even more information about this programme.
