Overview
The Public Relations programme at the University of Oregon prepares students to become strategic communicators in a rapidly evolving global business environment. This degree focuses on delivering the right message to specific audiences while fostering professional relationships built on transparency and brand responsibility.
Students benefit from a flexible curriculum that allows them to tailor their studies to specific interests such as sports, healthcare, technology, or nonprofit management. The learning environment is defined by a close-knit cohort and supportive faculty members who bring extensive international industry experience to the classroom.
Why Public Relations at the University of Oregon?
The university hosts the only programme in Oregon to receive the Public Relations Society of America’s rigorous Certification in Education for Academic Programs in Public Relations. This prestigious endorsement ensures that the curriculum meets the highest professional standards for modern communication education.
Facilities include the Allen Hall Public Relations agency, a student-run firm where participants develop innovative campaigns for real-world clients. The school is also the West Coast home of the Institute for Public Relations, providing unique opportunities for students to collaborate on groundbreaking research projects.
Distinctive teaching features include learning trips to major communication hubs like New York, Silicon Valley, and Chicago. These experiences allow students to visit top agencies and high-profile companies, building a professional network and gaining insights into various corporate cultures and practices.
Tuition Fee Breakdown
- International fee: USD 46077 per year
- National fee: USD 46077 per year
- Local fee: USD 16755 per year
Visit the Fees and Funding section for a breakdown in your local currency.
Syllabus
Modules may include:
- Public Relations
- Corporate Communication Strategy
- Media Innovation Lab
- Sustainability Communication
- Conflict Resolution
- Nonprofit Writing
- Global Journalism
- Media and Communication Skills
- Brand Responsibility
Careers with Public Relations
Graduates from this programme are highly sought after by PR agencies and in-house communication teams across the nation. The transferable skills gained during the course also allow alumni to pursue successful careers in law, business, human resources, and nonprofit management.
Recent graduates have secured influential roles such as senior DEI specialists for global music groups and social media managers for major sporting organisations. Others have progressed to executive leadership positions, including vice president of communications for international professional networking platforms.
The programme's focus on diversity, equity, and inclusion ensures that graduates are prepared to lead modern organisations toward more ethical and inclusive communication strategies. This preparation helps students land competitive roles immediately after completing their degree requirements.
Programme Structure
Courses include:
- Media Professions
- Grammar for Communicators
- Media and Society
- Gateway to Media
- Writing for Communicators
- Fact or Fiction
- Critical Thinking
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before , International
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- Starting
- Apply before , International
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- Starting
- Apply before
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National students: We encourage you to apply as early as possible, as we admit students on a rolling basis.
Language
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Credits
Delivered
Campus Location
- Eugene, United States
Disciplines
Public Relations View 322 other Bachelors in Public Relations in United StatesWhat students do after studying
Academic requirements
English requirements
Prepare for Your English Test
AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.
- Trusted by 300k learners
- 98 accuracy using real exam data
- 4.9/5 student rating
Other requirements
General requirements
- The UO does not require SAT/ACT results for international students. If you have them, they can be used to prove English proficiency.
- English proficiency: If your native language is not English, you must submit standardized language test scores.
- Conditional admission: The UO may offer conditional admission to international undergraduate students who have not yet reached the required level of English language proficiency. If you are conditionally admitted, you will attend the American English Institute (AEI) to study English in an intensive environment.
- Demonstrating financial resources. Financial documents must have been prepared in the last 6 months.
- Personal statements and letters of recommendation (optional)
Tuition Fees
-
International Applies to you
Applies to youNon-residents46077 USD / year≈ 46077 USD / year - Out-of-State46077 USD / year≈ 46077 USD / year
-
Domestic
Applies to youIn-State16755 USD / year≈ 16755 USD / year
Living costs
Eugene
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Public Relations.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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