Overview

Skills attained in the Advertising program at University of Florida can be applied to the advertising industry, to entrepreneurism, and to health marketing, among others. Learning outcomes prepare students for the challenges of culturally diverse and technologically changing marketplaces.

Specialisations

Advertising Agency

Emphasizes skills that are necessary for entry-level positions in an advertising agency and is designed to provide a foundation for advancement to positions of leadership in these organizations. This specialization introduces the concepts and skills needed to prepare for careers in account management, account planning, media planning, research, art direction, and copywriting. All students in the Advertising Campaigns course are required to complete a program-level assessment.

Persuasive Messaging

Focuses on the skill set required to engage media audiences with the use of strategic and persuasive communications. The specialization emphasizes the concepts and application of audience and media analytics, advertising sales, brand storytelling, and message persuasion. The specialization prepares students for careers in a broad array of industries and organizations.

Programme Structure

Courses include

Media, Cultures, and Identity

Public Speaking

Oral Performance of Literature

Principles of Marketing

Principles of Advertising

Professional Writing in the Discipline

Advertising Strategy

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-21 00:00:00
- Apply before 2026-01-15 00:00:00

Language

English

IELTS

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TOEFL^® IBT

100

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Credits

120 SCH

Delivered

On Campus

Campus Location

Gainesville, United States

Disciplines

Advertising View 173 other Bachelors in Advertising in United States

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Academic requirements

GMAT

460

English requirements

IELTS

Free IELTS Mock Tests!

TOEFL^® IBT

100

Schedule TOEFL®

Check IELTS test dates and locations. Book an IELTS test now!

Other requirements

General requirements

All international applicants should apply online.
Submit the non-refundable $30 application fee (U.S. currency drawn on a U.S. bank or credit card); an application will not be considered without this fee.

Freshmen must submit official SAT or ACT (with writing test) scores.
Freshman applicants with coursework completed outside the US must submit at least three full years of their most current secondary school transcripts, in addition to the final/senior year schedule or predicted grades, in both native language of instruction, and if applicable, a certified English translation.

Student insurance

Make sure to cover your health, travel, and stay while studying abroad. Even global coverages can miss important items, so make sure your student insurance ticks all the following:

Additional medical costs (i.e. dental)
Repatriation, if something happens to you or your family
Liability
Home contents and baggage
Accidents
Legal aid

We partnered with Aon to provide you with the best affordable student insurance, for a carefree experience away from home.

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Starting from €0.53/day, free cancellation any time.

Remember, countries and universities may have specific insurance requirements. To learn more about how student insurance work at University of Florida and/or in United States, please visit Student Insurance Portal.

Tuition Fee

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International

28658 USD/year

Tuition Fee

Based on the tuition of 28658 USD per year during 48 months.
National

28658 USD/year

Tuition Fee

Based on the tuition of 28658 USD per year during 48 months.
In-State

6380 USD/year

Tuition Fee

Based on the tuition of 6380 USD per year during 48 months.

Living costs for Gainesville

900 - 1335 USD /month

Living costs

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Advertising.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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