Overview

When it comes to business - everything begins with marketing! Marketing professionals identify customer needs and desires, select designs for new goods and services for profit and non-profit organizations, help determine pricing and distribution plans, promote products to customers and work to develop and maintain long-term relationships with satisfied customers.

The bottom line is this -- marketers create value for customers and for businesses. The Marketing program at Southern Illinois University prepares you for this vital and exciting career field.

Program Objectives for Students

We strive to graduate men and women who are critical thinkers, analytical decision-makers, creative problem-solvers and effective communications – valuable employees positioned for future leadership roles.

Whether your career goals are geared toward working for a large corporation, a small business or as an entrepreneur and regardless of if your interests lie with for-profit or non-profit organizations, we can help you reach your goals. With cutting-edge Marketing knowledge acquired through innovative, impactful research and real-world business experience, our internationally recognized faculty will prepare you for employment in the region, across the nation and around the world as well as for advanced study in graduate school.

Student Organizations

At SIU, students are encouraged to seek out organizations made up of their peers, learn about their goals and strengths, as well as discover ways to improve skills in management, critical thinking, and serving others
Such self-awareness is beneficial for career growth.

Programme Structure

Courses include:

Consumer Behavior

Marketing Channels and Logistics

International Business

Integrated Marketing Communications

Digital Marketing

Professional Sales

OmniChannel Retail Management

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-18 00:00:00
- Apply before 2026-12-01 00:00:00

More details

You should apply well in advance of the term you want to attend
To get your application on the priority review list, application is due by December 1

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Carbondale, United States

Disciplines

Marketing View 1059 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Choose from our more than 200 undergraduate programs (Majors) in eight different colleges. Determine if you meet our minimum requirements to a Bachelor's (undergraduate) program for:

freshmen - fewer than 26 college credits
transfer - more than 26 college credits

Submit an application and $40 fee on-line along with:

Transcripts from high school and/or college

English Proficiency

A financial statement - showing a minimum of $40,000 within the last 6 months

No SAT is required for admission, unless you want to apply for a merit scholarship award (minimum SAT score required)

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

25540 USD / year

≈ 25540 USD / year
Out-of-State

11084 USD / year

≈ 11084 USD / year
Domestic

Applies to you

In-State

11084 USD / year

≈ 11084 USD / year

Living costs

Carbondale

United States

1100 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Program Objectives for Students

Student Organizations

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Carbondale

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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