Placeholder image for Marketing

Marketing, Bachelor

  • Anytime
    Application Deadline
  • 48 months
    Duration
University rank #67 (WUR) Online
Attain the marketing skills and business acumen vital to today's global business environment with an online Marketing degree from University of Maryland University College.
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Overview

Through your coursework, you will learn how to

  • Apply marketing knowledge and skills to meet organizational goals through analytic and managerial techniques related to customers, executives, finance, information technology, law, operational domains, and customer relations
  • Employ strategic marketing skills, including scenario planning, market intelligence, customer profiles, marketing plans, and competitive analysis, to respond to organizational marketing challenges
  • Conduct research, analyze data, create effective marketing plans, and support decisions that meet the needs and desires of global customers
  • Act with personal and professional integrity in the global marketplace of employers, peers, and customers
  • Cultivate and maintain positive interpersonal relationships based on engagement and positive interaction with teams, managers, and customers
Learn more in the Marketing programme at University of Maryland University College.

Detailed Programme Facts

  • Programme intensity Part-time
    • Average part-time duration 48 months
  • Credits
    120 alternative credits
  • Languages
    • English
  • Delivery mode
    Online

Programme Structure

Courses include:

  • Accounting for Nonaccounting Managers
  • Introduction to Statistics
  • Marketing Principles
  • Integrated Marketing Communications
  • Managing Customer Relationships
  • Consumer Behavior
  • Marketing Research

English Language Requirements

  • Minimum required score:

    79

    The TOEFL iBT ® measures your English-language abilities in an academic setting. The test has four sections (reading, listening, speaking, and writing), each with a score range of 0-30, for a total score range of 0-120.

  • Minimum required score:

    6.5

    The IELTS – or the International English Language Test System – tests your English-language abilities (writing, listening, speaking, and reading) on a scale of 1.00–9.00. The minimum IELTS score requirement refers to which Overall Band Score you received, which is your combined average score. Read more about IELTS.

  • Minimum required score:

    550

    The TOEFL®PBT is administered in a paper format and measures your ability to use and understand English in a classroom setting at the college or university level. It accurately measures how well you can listen, read and write in English while performing academic tasks.

General Requirements

Secondary education (high school graduation): If you have earned fewer than 24 transferable credits at a U.S. college or university, you must verify your completion of the equivalent of a U.S. secondary education by doing one of the following:

  • Requesting an evaluation from an approved international credit evaluation service
  • Providing official transcripts showing completion of the U.S. General Education Development, known as the GED, exam with a passing score

Getting a Student Visa

This is an online programme. You can attend from the comfort of your chair! So you don't need a student visa!

Tuition Fee

  • International

    499 USD/credit
    Tuition Fee
    Based on the original amount of 499 USD per credit and a duration of 48 months.
  • National

    300 USD/credit
    Tuition Fee
    Based on the original amount of 300 USD per credit and a duration of 48 months.
We've labeled the tuition fee that applies to you because we think you are from and prefer over other currencies.

Funding

Studyportals Tip: Students can search online for independent or external scholarships that can help fund their studies. Check the scholarships to see whether you are eligible to apply. Many scholarships are either merit-based or needs-based.

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