Overview

The Digital Business and E-Commerce programme from University of North Texas offers innovative and industry-relevant courses that prepare students to compete in this digital-driven retail landscape.

The curriculum is structured to develop versatile digital business & e-commerce competencies in content management systems, digital platforms, digital retail analytics, digital retail strategies, social media marketing, SEO marketing, user experience, website design, and content development and strategy.

Why Earn a Digital Business & E-Commerce Degree?

Companies are placing more emphasis on digital business & e-commerce as they respond to today's digitally connected consumers. Consumers expect seamless experiences across all touchpoints and devices — whether in-store, at home, at work or on the road.

By taking courses in design architecture, social media, digital retailing analytics, consumer behavior, buying, sourcing, and logistics, students learn marketable skills that can be leveraged across many product categories.

Competencies in diversity, research methods, technology applications, consumer theory, and omnichannel strategies and make graduates of the digital business and e-commerce programme ready to lead a 21st-century workforce.

Marketable Skills

Consumer theories/strategies in omnichannel

Teamwork

Effectively use industry technological applications

Multi-cultural/diversity competencies

Basic research methods

Career outlook

Graduates can pursue careers such as:

E-commerce managers

E-commerce merchandisers

Web analytics specialists

Forecasting and planning specialists

Usability and A/B testing specialists

Search engine optimization/search engine marketing managers

Project managers

Social media managers

and many more...

Programme Structure

Courses include:

Managing a Diverse Workforce

Consumer Engagement in Digital Channels

Consumers in a Global Market

New York Study Tour

Creating Consumer Experiences

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-18 00:00:00
- Apply before 2026-07-15 00:00:00 , International
- Apply before 2026-07-31 00:00:00 , National

Language

English

Duolingo English Test

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Denton, United States

Disciplines

Commerce View 91 other Bachelors in Commerce in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

100

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Students with a cumulative unweighted high school GPA of 3.0 or higher are guaranteed admission to UNT. Students' GPAs will be standardized on a 4.0 GPA scale once transcripts are submitted.

UNT is test-score-optional, however, submitting test scores can help determine admission decisions, testing exemptions and scholarship opportunities.

An applicant's GED certificate of completion must reflect a minimum score of 165 on each of the four exams. Applicants with scores from 145-164 will be individually reviewed and required to submit additional documents, such as an essay and letters of recommendation.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

24242 USD / year

≈ 24242 USD / year
Out-of-State

24242 USD / year

≈ 24242 USD / year
Domestic

Applies to you

In-State

12092 USD / year

≈ 12092 USD / year

Living costs

Denton

United States

1036 - 1920 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Digital Business and E-Commerce.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Why Earn a Digital Business & E-Commerce Degree?

Marketable Skills

Career outlook

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Denton

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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