Overview

The Marketing with Sales Concentration at the University of South Florida provides students with a robust foundation in the multi-dimensional field of modern commerce. This B.Sc. programme integrates core business principles with specialised training in professional selling to prepare graduates for the competitive global marketplace. Students develop essential communication and collaborative skills required to navigate evolving consumer needs.

The curriculum is designed to bridge the gap between theoretical academic research and practical business application. By focusing on both traditional and digital media, the programme ensures that learners can effectively attract customers and thrive in environments shaped by rapidly advancing technology.

Why Marketing with Sales Concentration at the University of South Florida?

Students benefit from the state-of-the-art Customer Experience Lab, where they participate in professional consumer focus groups and analyse real-world data. This facility allows for hands-on involvement in projects that serve the local community, such as conducting national surveys and messaging research. The campus also hosts the Center for Marketing and Sales Innovation, which utilises biometric sensors to explore customer behaviour.

Tuition Fee Breakdown

International fee: USD 18416 per year
National fee: USD 18416 per year
Local fee: USD 6410 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum focuses on developing interpersonal skills and technical proficiency in market information analysis. Modules may include:

Marketing
Professional Selling
Digital Marketing
Entrepreneurship
Sports & Entertainment Management
Brand Management
Product Planning
Distribution
Marketing Research

Careers with Marketing with Sales Concentration

Graduates are prepared for a wide variety of management and entry-level positions across the private and public sectors. The skills acquired are applicable to industries ranging from healthcare and education to government and political campaigning.

Programme Structure

Courses include:

Communication For Business and the Professions

Public Speaking

Expository Writing

Marketing Research

Marketing Management Problems
Digital Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-24 00:00:00
- Apply before 2027-03-01 00:00:00

Language

English

Duolingo English Test

110

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Credits

120 SCH

Delivered

On Campus

Campus Location

Tampa, United States

Disciplines

Marketing View 1056 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

Other requirements

General requirements

Complete the online application.

Pay the non-refundable US $30 application fee.

Send original or certified copies of academic transcripts, mark sheets, grade reports, diplomas or certificates, national standardized examination results, or other academic course work to USF.

Include a certified English translation for all documents not written in English. If you need assistance translating your documents into English, we recommend using the American Translators Association to find a certified translator.

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

18416 USD / year

≈ 18416 USD / year
Out-of-State

18416 USD / year

≈ 18416 USD / year
Domestic

Applies to you

In-State

6410 USD / year

≈ 6410 USD / year

Living costs

Tampa

United States

1122 - 1951 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing with Sales Concentration.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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