Overview

The B.A. in Public Relations at the University of South Carolina provides students with a robust foundation in strategic communication and professional leadership. This programme is specifically designed to cultivate self-confidence and composure in high-pressure environments, ensuring graduates can earn public trust through clear and ethical messaging. Students refine essential skills in writing, conflict resolution, and organisational strategy while engaging with modern industry technologies.

The curriculum emphasises practical application, allowing students to transition from theoretical concepts to real-world practice. By integrating traditional public relations principles with the latest digital tools, the university ensures that learners remain competitive in a rapidly evolving media landscape.

Why Public Relations at University of South Carolina?

Students benefit from the expertise of veteran faculty members who bring years of industry experience into the classroom. A standout feature of the programme is The Carolina Agency, a student-run firm advised by professionals, where participants manage real clients to build their portfolios. Additionally, the active campus chapter of the Public Relations Student Society of America offers extensive networking opportunities through national competitions and conferences.

Tuition Fee Breakdown

International fee: USD 36976 per semester
National fee: USD 36976 per semester
Local fee: USD 12288 per semester

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

Public Relations Strategy
Crisis Planning and Management
Public Relations Writing
Event Management
Public Engagement
Sports Media
Creative Problem Solving
Campaign Development

Careers with Public Relations

Graduates are prepared for diverse roles across the private, public, and non-profit sectors. The programme develops the professional intelligence required to succeed in fast-paced workplace settings such as global corporations, government agencies, and specialist consultancies.

The degree also serves as a strong foundation for advanced study in fields such as business administration, public administration, law, or mass communications.

Programme Structure

Course include:

Effective, Engaged, and Persuasive Communication: Written;
Analytical Reasoning and Problem Solving;
Scientific Literacy;
Global Citizenship and Multicultural Understanding: Foreign Language;
Global Citizenship and Multicultural Understanding: Social Sciences;
Aesthetic and Interpretive Understanding.

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-08-17 00:00:00
- Apply before 2026-12-01 00:00:00

Language

English

Duolingo English Test

115

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TOEFL^® IBT

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PTE Academic

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IELTS

6.5

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Credits

120 SCH

Delivered

On Campus

Campus Location

Columbia, United States

Disciplines

Public Relations View 322 other Bachelors in Public Relations in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

115

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Completed application (including essay and activities section)
$65 application fee or valid fee waiver for eligible students
School report form
Unofficial high school transcript

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

73952 USD / year

≈ 73952 USD / year
Out-of-State

73952 USD / year

≈ 73952 USD / year
Domestic

Applies to you

In-State

24576 USD / year

≈ 24576 USD / year

Living costs

Columbia

United States

999 - 1508 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Public Relations.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Columbia

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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