Overview

There are so many career paths open to you and our Marketing major provides you with the flexibility and breadth of options to pursue the path that interests you most.

Overview

Elizabethtown College's graduates have worked for some of the top companies in the world, including The Hershey Company, Unilever, McCormick, Mars, Omnicom, Discovery Networks, ESPN, Turkey Hill, Ahold and Mondelez. Marketers work in all areas of business from traditional product marketing to emerging digital marketing strategies.

You could even branch out into the creative side of things as an advertising copywriter or graphic designer. You have the possibility to work up to the role of Market Research Analyst, Promotional and Advertising Manager, Account Executive, Marketing Manager, or Chief Marketing Officer of a corporation.

Marketers leverage emerging technology with digital marketing strategies, develop pricing strategies, manage advertising campaigns or can even branch out into the more creative side of things as an advertising copywriter or graphic designer.

Programme Structure

Courses include:

Accounting
Business and Society
Macroeconomics
Microeconomics
Principles of Marketing
Probability and Statistics
Management and Organizational Behavior
Corporate Finance
Retail Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-26 00:00:00
- Apply before 2026-07-15 00:00:00 , International
Starting 2027-01-13 00:00:00
- Apply before 2026-11-15 00:00:00 , International
Starting 2027-08-26 00:00:00
- Apply before 2027-04-01 00:00:00 , National

Language

English

TOEFL^® IBT

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Credits

120 SCH

Delivered

On Campus

Campus Location

Elizabethtown, United States

Disciplines

Marketing View 1056 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

TOEFL^® IBT

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Other requirements

General requirements

One letter of recommendation from your guidance counselor, advisor, principal or teacher
An official copy of your secondary school transcripts
A copy of the photograph page of your passport

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

37250 USD / year

≈ 37250 USD / year
Out-of-State

37250 USD / year

≈ 37250 USD / year
Domestic

Applies to you

In-State

37250 USD / year

≈ 37250 USD / year

Living costs

Elizabethtown

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Overview

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Elizabethtown

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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