Overview

The successful Digital Marketing Communications practitioner today must be able to create and plan strategically aligned campaigns to achieve marketing goals, select the best digital marketing platforms for the target audience, and be able to craft the message or experience that resonates with the target audience across a wide array of communication media.

At the American International College you will take your first step into becoming a successful Digital Marketing Communications practitioner.

Key Features

A Digital Marketing Communications major understands that today’s marketplace demands professionals who are proficient in marketing, technical, and creative skills.
Students graduating from this program will be able to distinguish best practices in engaging customers through digital media, formulate digitally mediated integrated marketing communication strategies for companies, create impactful digital communication that enhances customer journeys and develop professional skills and relationships through industry experience.

Programme Structure

Courses include:

Digital Marketing
Consumer Behavior
Marketing Communication Strategies
Social Media and Digital Marketing
Digital Photography
Digital Storytelling

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-26 00:00:00
- Apply before 2026-06-04 00:00:00 , International
Starting 2027-01-15 00:00:00
- Apply before 2026-10-15 00:00:00 , International

More details

For national students: Rolling admission. Once a complete application is received a decision is typically made within two weeks.

Language

English

Duolingo English Test

105

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Springfield, United States

Disciplines

Digital Media Digital Marketing View 458 other Bachelors in Digital Media in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Official high school transcript.
Standardized test scores (optional).
Letter of recommendation (optional).
Personal statement (optional).
English proficiency.
Activities summary.
Personal interviews.
Secondary school transcripts (for International students).
Course-by-course credit evaluation (for International students).
Online application (for International students).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

44530 USD / year

≈ 44530 USD / year
Out-of-State

44530 USD / year

≈ 44530 USD / year
Domestic

Applies to you

In-State

44530 USD / year

≈ 44530 USD / year

Living costs

Springfield

United States

1020 - 1350 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Digital Marketing Communications.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Springfield

Funding

Scholarships Information

Available Scholarships

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