Overview

The Strategic Communication program offered by Webster University combines knowledge management, public relations, problem-solving, negotiation, leadership, persuasion, media literacy, communication theory, corporate and crisis communication, promotions and communication campaigns that graduates can apply in workforce situations.

Key Facts

By the end of the program, you will be proficient in strategic writing and message creation, research, audience analysis, persuasion and new skills as you undertake a career in nearly any industry in which organizations need to create communication strategies.

WVPU’s Bachelor of Arts in Strategic Communication program thoroughly examines the communicative practices within and among organizations and their constituencies. Students undergo a rigorous program of scholarly training that prepares them to carry out requisite levels of research and proceed into more advanced studies. Students learn how to apply theoretical knowledge in written and oral demonstrations and build a professional toolkit preparing them to understand the nuances of digital media literacies, both as a producer and as a consumer of media texts.

Students also acquire advanced knowledge and develop skills and competencies in public relations, advertising, media studies and speech communication, as well as knowledge management, negotiation, leadership, persuasion, corporate and crisis communication, promotions and communication campaigns. Through exposure to and participation in faculty research, as well as interaction with an array of experts and prominent external lecturers, students gain valuable insight into how to use strategic writing and message creation, research, audience analysis, persuasion and social media skills to create communication strategies. They learn to work independently and how to collaborate with others on constructing and communicating strategically important messages in a professionally sound and ethical manner, in line with WVPU’s profile and objectives.

Learning Outcomes

Students who complete this program will be able to:

Apply the acquired knowledge, skills and research methods to the completion of an original thesis in strategic communication.

Gain exposure to global connectivity and interactivity through the exploration of corporate, social and political environments across borders.

Apply current communication and media technologies to address clients’ problems related to advocacy and/or reputation management.

Demonstrate knowledge of the fundamental theories and ethical best practices of strategic communication.

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Programme Structure

Courses included:

Media Foundations
Media Writing
Strategic Communications and Public Relations
New Media Messaging
Marketing Communications

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Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-06-02 00:00:00

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Starting 2026-08-18 00:00:00

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Starting 2027-01-19 00:00:00

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More details

The deadline to apply as an international student is approximately ten weeks before the first day of classes for each term.

Language

English

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IELTS

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Credits

120 SCH

Delivered

On Campus

Campus Location

Webster Groves, United States

Disciplines

Corporate Communication View 255 other Bachelors in Corporate Communication in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

110

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Proof of English Proficiency

Official Transcripts, Copy of Diploma, English Translation

Essay or Resume

International Transfer Students (within USA)

Special Program Requirement

Letter of Recommendation (On Request)

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Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

33360 USD / year

≈ 33360 USD / year
Out-of-State

33360 USD / year

≈ 33360 USD / year
Domestic

Applies to you

In-State

33360 USD / year

≈ 33360 USD / year

Living costs

Webster Groves

United States

800 - 1300 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Strategic Communication.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key Facts

Learning Outcomes

Get more details

Programme Structure

Check out the full curriculum

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

Explore more key information

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Make sure you meet all requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Webster Groves

Funding

Check for any work restrictions

Need help with your student visa?

Scholarships Information

Available Scholarships

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