Strategic Communication and Media Studies Slippery Rock University

Overview

The Strategic Communication and Media Studies programme at Slippery Rock University provides students with a versatile foundation in modern communication practices. This degree is designed to transform learners into experts across various fields, including new media design, journalism, and strategic organisational messaging.

The curriculum balances theoretical knowledge with hands-on coursework to ensure graduates possess the applied skills required in today’s competitive workplace. Students benefit from access to up-to-date instructional computer labs and converged media production spaces that mirror professional environments.

Each student is taught and advised by full-time faculty members who bring extensive professional experience into the classroom.

Why Strategic Communication and Media Studies at Slippery Rock University?

The university offers exceptional co-curricular opportunities through award-winning student organisations such as WSRU-TV, WSRU-FM, and The Rocket, an independent multi-platform newspaper. These groups allow students to gain pre-professional experience in broadcasting, digital publishing, and media management.

Students also benefit from a robust internship programme with placements at high-profile organisations, including the Smithsonian Air and Space Museum and various professional sports teams. A senior capstone seminar further prepares graduates by helping them develop digital portfolios and professional networking skills.

The department is supported by a professional Advisory Board consisting of industry leaders and successful alumni. This connection ensures the curriculum evolves alongside workplace demands, providing students with a modern education that remains relevant to the global media landscape.

Tuition Fee Breakdown

• International fee: USD 15988 per year
• National fee: USD 15988 per year
• Local fee: USD 7994 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

• Strategic Communication and Media
• Advertising
• Digital Media Production
• Health Communication
• Integrated Marketing Communication
• Multimedia Journalism
• Public Relations
• Global and Intercultural Communication
• Video and Television Production
• Social Media
• Research and Analysis

Careers with Strategic Communication and Media Studies

Graduates are prepared for diverse roles such as account executives, social media specialists, and graphic designers. Many alumni find success working for Fortune 100 companies, advertising agencies, and non-profit organisations across the country.

Specific career paths include positions as television producers, on-air personalities, sports reporters, and videographers. The programme also provides a strong foundation for those wishing to pursue further academic study in graduate school or specialised professional certifications.

Employment opportunities extend to industries such as corporate communication, government outreach, and campaign coordination. Notable employers of previous graduates include American Eagle Outfitters, Red Havas US, and various regional news outlets and broadcasting stations.