Overview

Marketing is rapidly transitioning towards the digital world and adopting digital tools. With the rise of smartphones, tablets, video games, and other forms of new media, organizations are rapidly changing the way they marketing products and services to consumers.

Key Features

This Marketing with a Concentration in Digital Marketing program at Assumption University introduces students to topics such as social media marketing, email marketing, and mobile strategies. Students will learn to develop and implement contemporary digital marketing campaigns for any type of organization and learn to make tactical and data-driven decisions using social media measurements, business intelligence, SEO/SEM, web analytics, and marketing data.

Programme Structure

Courses include:

Digital Marketing Strategies

Social Media Marketing

Digital Analytics for Marketing

Mobile Marketing

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2027-01-19 00:00:00
- Apply before 2026-10-01 00:00:00 , International
- Apply before 2026-12-15 00:00:00 , National
Starting 2027-08-31 00:00:00
- Apply before 2027-04-01 00:00:00

Language

English

Duolingo English Test

105

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TOEFL^® IBT

Schedule TOEFL®

PTE Academic

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IELTS

6.5

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4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Worcester, United States

Disciplines

Marketing Digital Marketing View 1055 other Bachelors in Marketing in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

105

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

6.5

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

A completed Common Application

English Proficiency Test

The Declaration of Finances & International Financial Aid Form

A personal statement or essay

Official educational records from secondary schools

A letter of recommendation from a School Counselor or Teacher

Standardized test scores (optional).

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

54070 USD / year

≈ 54070 USD / year
Out-of-State

54070 USD / year

≈ 54070 USD / year
Domestic

Applies to you

In-State

54070 USD / year

≈ 54070 USD / year

Living costs

Worcester

United States

1100 - 1620 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing with a Concentration in Digital Marketing.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

Key Features

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Worcester

Funding

Need help with your student visa?

Scholarships Information

Available Scholarships

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