Overview

About the program

Students at Moravian College will learn to analyze the market environment through accepted approaches and procedures that results in enhanced decision-making for marketing professionals.

Marketing Management studies and applies market analysis, market segmentation, positioning, differentiation and the marketing mix in the development of marketing strategies and integrated marketing plans that achieve organizational goals.

Programme Structure

Courses include:

Consumer Behavior
Telling and Selling Your Brand
Marketing Management
Digital Marketing
Marketing Research
Marketing Strategy
New Product Innovation

Key information

Duration

Full-time
- 48 months

Start dates & application deadlines

Starting 2026-08-25 00:00:00
- Apply before 2026-06-01 00:00:00 , International
Starting 2027-01-19 00:00:00
- Apply before 2026-11-01 00:00:00 , International

Language

English

Duolingo English Test

100

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

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AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

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98 accuracy using real exam data
4.9/5 student rating

Credits

120 SCH

Delivered

On Campus

Campus Location

Bethlehem, United States

Disciplines

Marketing Management View 61 other Bachelors in Marketing Management in United States

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Academic requirements

We are not aware of any specific GRE, GMAT or GPA grading score requirements for this programme.

English requirements

Duolingo English Test

100

Take A Free Practice Test!

TOEFL^® IBT

Schedule TOEFL®

PTE Academic

Schedule a PTE test!

IELTS

Prepare for Your English Test

Cathoven AI IELTS Preparation

Learn your IELTS Score

AI-powered IELTS feedback. Clear, actionable, and tailored to boost your writing & speaking score. No credit card or upfront payment required.

Trusted by 300k learners
98 accuracy using real exam data
4.9/5 student rating

Other requirements

General requirements

Moravian College online application or the Common Application
Official secondary (High School) school academic records (original and certified translations)
Official Test Scores (SAT or ACT)
If English is not your native language, you must submit TOEFL or IELTS scores, and this is required of all freshmen applicants
Certification of Finances form that confirms that you and your sponsor understand the total cost of education, and there are adequate funds cover your educational expenses under normal conditions through the full program. A letter from a bank official or bank statements must accompany all figures indicated on the form for verification. However, all documents must be dated within 6 months of application
Proof of Financial Support.
A letter of recommendation from a guidance counselor
A personal statement or essay

Tuition Fees

Tuition fees are shown in and the most likely applicable fee is shown based on your nationality.

International Applies to you

Applies to you

Non-residents

53120 USD / year

≈ 53120 USD / year
Out-of-State

53120 USD / year

≈ 53120 USD / year
Domestic

Applies to you

In-State

53120 USD / year

≈ 53120 USD / year

Living costs

Bethlehem

United States

1000 - 1500 USD / month

The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.

Funding

In order for us to give you accurate scholarship information, we ask that you please confirm a few details and create an account with us.

Scholarships Information

Below you will find Bachelor's scholarship opportunities for Marketing Management.

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

About

Overview

About the program

Programme Structure

Key information

Duration

Start dates & application deadlines

Language

Prepare for Your English Test

Credits

Delivered

Campus Location

Disciplines

What students do after studying

Academic requirements

English requirements

Prepare for Your English Test

Other requirements

General requirements

Tuition Fees

International Applies to you

Domestic

Living costs

Bethlehem

Funding

Scholarships Information

Available Scholarships

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