Overview
The skills employers value the most are hardest to learn on the job. That's where Business Communication programme from Central Michigan University comes in. First, you'll build a foundation of basic business knowledge.
Then you'll add to it with with the skills employers value most such as communication, creativity, critical thinking, and collaboration. In short, GBA: ABC gives you the tools that are essential for career success and makes your resume stand out. As an GBA: ABC major, you'll become a stronger team player.
Many students say the programme gives them newfound confidence to speak in public and deliver memorable business presentations.
Programme Highlights
As a General Business Administration - Applied Communication major, you will:- Develop key communication skills and build relationships through effective business communication, collaborative technologies and social media.
- Immerse yourself in an internship experience to gain hands-on experience in a professional workplace environment.
- Combine subject-matter expertise with the knowledge, skills, and abilities employers value most.
- Gain valuable networking experience with business professionals through a networking training event each year.
- Earn a social media certifications like those from Hootsuite Academy.
Careers and Outcomes
Graduates gain skills needed to enter a wide range of careers, such as management, marketing, social media, training, customer service and consulting.
- Customer Service Specialist
- Education Programme Manager
- Brand Manager
Programme Structure
Courses include:
- Applied Business Analytics
- Visual Business Communication and Digital Media
- Applied Business Communication Integrated Capstone
- Internship in Applied Business Communication
- Enterprise Software in Business Using SAP Software
Key information
Duration
- Full-time
- 48 months
Start dates & application deadlines
- Starting
- Apply before
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Language
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Credits
Delivered
Campus Location
- Mount Pleasant, United States
Disciplines
Business Administration Corporate Communication View 2283 other Bachelors in Business Administration in United StatesWhat students do after studying
Academic requirements
English requirements
IELTS & PTE Test Preparation
Admission to your dream university starts with a high IELTS or PTE score. Earn your target score with E2's guided test preparation.
- Study on your own schedule
- Live classes with current and ex-examiners
- Accurate score assesment, always
- E2 Score Guarantee - Get your score or your money back!
Other requirements
General requirements
Admission will be granted to students who earn:
- At least 24 credits with a minimum cumulative CMU grade point average of 2.50.
- Grade point average of a minimum 2.0 in the following four courses: BUS 100, BUS 102, ECO 202, MTH 107.
An admissions essay is not required but you may submit additional information that you wish to be considered. You may want to include extracurricular and leadership activities, employment or explanations of unique situations that impacted your academic record.
What do you need to apply?
- Application for admission
- Application fee
- High school transcript (official or unofficial)
Tuition Fees
-
International Applies to you
Applies to youNon-residents22200 USD / year≈ 22200 USD / year - Out-of-State13248 USD / year≈ 13248 USD / year
-
Domestic
Applies to youIn-State13248 USD / year≈ 13248 USD / year
Additional Details
Living costs
Mount Pleasant
The living costs include the total expenses per month, covering accommodation, public transportation, utilities (electricity, internet), books and groceries.
Funding
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Scholarships Information
Below you will find Bachelor's scholarship opportunities for Business Communication.
Available Scholarships
You are eligible to apply for these scholarships but a selection process will still be applied by the provider.
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