Sport Business The University of Akron

Overview

The Sport Business degree at The University of Akron provides students with a robust academic foundation in essential business disciplines. By integrating theoretical knowledge with practical sport-specific settings, the curriculum ensures graduates are well-equipped to navigate the complexities of the modern sporting landscape.

Students benefit from a curriculum that emphasises the application of business concepts to professional, intercollegiate, and community sports. The programme is designed to address the needs of a global market that is projected to reach nearly $600 billion by 2025, highlighting the significant growth and demand for skilled professionals.

Why Sport Business at The University of Akron?

Choosing this programme allows students to leverage the institution's established relationships with numerous sports teams and organisations throughout the region. These connections provide vital networking opportunities and insights into the operational realities of the industry within North America and beyond.

The University of Akron ensures that learners gain exposure to various facets of the industry, including facilities management, sporting goods, licensed products, and media. This broad perspective is essential for understanding the diverse economic drivers that fuel the global sports market and its continued recovery and expansion.

The teaching approach focuses on creating a bridge between traditional business education and the unique demands of the sports world. By studying in a region with a rich sporting heritage, students gain a competitive edge through proximity to professional entities and hands-on experience that enhances their employability.

Tuition Fee Breakdown

• International fee: USD 21650 per year
• National fee: USD 21650 per year
• Local fee: USD 13740 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

Modules may include:

• Sport Business
• Business
• Sport-Specific Business Applications

Careers with Sport Business

Graduates of this programme are prepared for a wide variety of professional roles across the sports and leisure sectors. The degree from the College of Business opens doors to careers in management, strategic planning, and commercial operations within professional and amateur organisations.

Potential career paths for graduates include:

• Program Leader
• Administrator
• Sales and Marketing
• Licensing and Branding Specialist
• Facilities and Operations Manager

The industry encompasses a vast range of employment opportunities in live sports events, media, and the production of sporting goods. Graduates are well-positioned to enter these growing fields, utilising their specialised knowledge to manage brands, oversee large-scale facilities, or lead community-based sports initiatives.

With North America representing a significant portion of the global sports market, students are ideally placed to pursue roles in intercollegiate athletics and professional leagues. The skills acquired during the programme allow for flexibility, enabling alumni to transition between different sectors of the sports business world effectively.