Business Data Analytics The University of Akron

Overview

The Business Data Analytics programme at The University of Akron provides an interdisciplinary approach to modern organisational decision-making. Students learn to apply economic theory and data analysis techniques to solve complex problems across various business sectors.

This curriculum focuses on core competencies such as data acquisition, critical thinking, and communication. Participants gain hands-on experience using industry-standard computer software, ensuring they are prepared for the technical demands of the contemporary workplace.

The course bridges the gap between theoretical economics and practical data application. By integrating coursework from multiple disciplines within the College of Business, the programme offers a well-rounded education that addresses the global demand for skilled analysts.

Why Business Data Analytics at The University of Akron?

The University of Akron holds prestigious accreditation from AACSB International, placing its business programmes among the top tier globally. The college is consistently recognised by the Princeton Review and BusinessWeek for its high-quality undergraduate offerings.

Strong regional business ties provide students with unique advantages, including mentorship from executives and guest lectures. These partnerships ensure the curriculum remains rigorous and relevant to current industry trends and technological advancements.

Students benefit from academic alliances with major technology vendors such as Microsoft, Oracle, and SAP. These collaborations provide access to cutting-edge tools and training that are essential for professional success in the data analytics field.

The faculty are active researchers who regularly publish in peer-reviewed journals and participate in prestigious programmes like the Fulbright Scholars. Their expertise in applied economics and state-of-the-art analytic tools directly informs the classroom experience.

Tuition Fee Breakdown

• International fee: USD 21650 per year
• National fee: USD 21650 per year
• Local fee: USD 13740 per year

Visit the Fees and Funding section for a breakdown in your local currency.

Syllabus

The curriculum includes a strong foundation in business and economics. Modules may include:

• Microeconomics
• Macroeconomics
• Intermediate Microeconomics
• Intermediate Macroeconomics
• Data Analysis for Business Decision Making
• Economic Forecasting
• Database Management for Information Systems
• Finance
• Marketing
• Management
• Accounting

Careers with Business Data Analytics

Graduates are well-prepared for diverse roles in banking, financial services, government, and consulting. The analytical skills gained during the programme are highly sought after by employers in both the private and not-for-profit sectors.

Common career paths for alumni include positions as business analysts, data analysts, and operations analysts. Other graduates find success as financial analysts, investment analysts, pricing analysts, or market demand forecasters in international business environments.

The demand for professionals with coding and software analytical experience continues to grow rapidly. Employers frequently seek out graduates from this major for internships and permanent roles due to their proficiency in handling complex data structures.