Overview

Although the field of marketing covers a lot of ground in today’s world of business, it also offers plenty of specialized career options, from product and brand management, to market research and customer analytics.

That’s why the Business Administration with a Major in Marketing (Online) Drexel University in marketing is designed to help you find your professional path. In fact, you will benefit from coursework in a wide range of functional areas, including advertising, research, branding and communications, society and culture, finance, business consulting, and management simulation.

Plus, you will study with professors from Drexel’s highly regarded LeBow College of Business who have decades of experience in the marketing and business arenas. For marketing veterans and newcomers, alike, the program offers a dynamic curriculum featuring applicable marketing principals while simultaneously fostering creativity.

Job titles within the marketing field include:

Advertising Account Executive

Advertising Sales Agent

Digital Marketing Specialist or Manager

Market Research Analyst

Marketing Coordinator or Marketing Manager

Media Buyer

Email Marketing Specialist

Social Media Manager

Career

Upon degree completion, Drexel Dragons command a competitive business administration marketing salary, commensurate with their level of education, relevant experience and the industry in which they are applying.

Programme Structure

Courses included:

Composition and Rhetoric

General Psychology

Business Communication

Critical Reasoning

General Biology

Anthropology, History, Sociology, Political Science, Psychology

Computer Science, Information Systems, Science

Key information

Duration

Part-time
- 48 months

Start dates & application deadlines

Starting 2024-04-01 00:00:00
- Apply before 2024-03-10 00:00:00
Starting 2024-09-23 00:00:00
- Apply before 2024-08-25 00:00:00

Language

English

TOEFL^® IBT

Credits

180 alternative credits

Delivered

Online

Disciplines

Business Administration Marketing Digital Marketing View 83 other Bachelors in Digital Marketing in United States

Academic requirements

GPA

2.5

English requirements

TOEFL^® IBT

Other requirements

General requirements

A minimum of 24 previous college semester credits (36 quarter credits) with a grade of C or better from a regionally accredited institution

GPA of 2.5 or above

Tuition Fee

To always see correct tuition fees

International

58293 USD/year

Tuition Fee

Based on the tuition of 58293 USD per year during 48 months.
National

58293 USD/year

Tuition Fee

Based on the tuition of 58293 USD per year during 48 months.
In-State

58293 USD/year

Tuition Fee

Based on the tuition of 58293 USD per year during 48 months.

Funding

Studyportals Student Grant Deadline: 30 June 2020

Apply and be among one of the 20 students to win €1000.

Studyportals Student Grant Deadline: 30 June 2020

Apply and be among one of the 20 students to win €1000.

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Scholarships Information

Below you will find Bachelor's scholarship opportunities for Business Administration with a Major in Marketing (Online).

Available Scholarships

You are eligible to apply for these scholarships but a selection process will still be applied by the provider.

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